Recruitment is a crowded industry, clients are rarely loyal to one agency and the rewards …
How intelligent data helps build revenue
This is the fourth and final article in a series from Cognism on how data …
How real-time insight on your customers helps you win more revenue
This is the third in a series of articles from Cognism on how data can …
Data never sleeps: How up-to-date info helps you close deals
This is the second in a series of articles from Cognism on how data can …
How intelligent data can fix a broken sales funnel
This is the first in a series of articles from Cognism on how data can …
Why Understanding Buyer Personas Makes or Breaks B2B Marketing
Very few businesses have become successful being all things to all people, at least not …
Why employee insight should be as important as customer insight
By Alan Wanders at Motivii. There is more pressure than ever for companies to use …
Why Achieving Email Hygiene Should Be Top of Your To-Do List
Email hygiene can make or break your email marketing campaigns. It might sound dramatic, but …
5 Ways To Make Your Marketing Automation Work Harder
There are lots of seriously smart marketing automation systems available, including ones like Cognism that …
The Ultimate Cold Email Template
As phone contact rates seem to slide away faster than our speed diallers can catch …