Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers
80%
data accuracy
4000
leads enriched
We considered ZoomInfo and Lusha. After trialling all three platforms, Cognism’s US data outperformed the others. I also found the UX/UI of the platform easier to understand. Thirdly, Cognism’s Intent Data partnership with Bombora was the final piece of the jigsaw. All of these collective features ultimately led to our decision to have Cognism as our B2B data vendor of choice.us
We did an evaluation and Cognism’s EMEA data was 10x better than ZoomInfo’s. Secondly, Cognism’s highly compliant B2B data saved us a lot of hassle when explaining to prospects where we obtained their contact details from.
60%
of all overall demos booked through Cognism
10%
cold call to demo conversion rate with intent data
(...) This sparked my interest in finding a provider that was compliant, real-time and comprehensive with a strong presence in the UK and Europe. We looked at ZoomInfo and other providers but after carrying out our due diligence we found Cognism to be a much better fit - plus they came highly recommended from a trusted partner who’d used the Cognism platform to great success.
