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Sales

How to Create an Effective Sales Incentive Plan

The behaviours you incentivise are the behaviours you get. So how do you build an effective sales incentive plan for your team? Read here!

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Sales

All You Need to Know to Succeed as an SDR in France

Sales

Creating Winning GTM Strategies for the UK Market

Does EU Compliance Give You the Heebie-Jeebies?

Demand Generation

Does EU Marketing Compliance Give You the Heebie-Jeebies?

Sales

How to Successfully Run GTM Strategies in France

Cold Calling

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

Common cold call objections and how to respond

9 Cold Calling Objections and How to Respond for More Sales

You can't avoid cold calling objections, but can you learn to love them? For Cognism SDR, Ivana that's the trick & she's sharing her tips in this article!

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Sales

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

9 [Compared] Data Providers For The UK - Accurate Data

Cognism is the leading B2B data provider in the UK offering GDPR-compliant emails and phone numbers. Check out what companies compete with Cognism.

11 Proven Strategies to Increase B2B Sales in 2025

Looking to boost your B2B sales? Explore 11 proven strategies that will elevate your sales game and help you achieve remarkable results!

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Demand Generation

Resource card for B2B marketing podcasts

The Top B2B Marketing Podcasts for 2025

Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

What is Drip Email Marketing_Resource card

What is Drip Email Marketing? Strategy, Tips & Examples for 2025

Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.

How to Create an Email Marketing Campaign + 12 Examples

Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!

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Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales

Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!

B2B Lead Generation Software: 30 Best Paid and Free Tools

Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.

Inbound vs Outbound Marketing: How Are They Different?

Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

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Multithreading in Sales: The 7-Step Formula for Success

Multi threading in sales involves developing relationships with multiple decision-makers in a business. Discover more with our 7-step formula.

Strategies for Mental Wellbeing in Sales

Mental wellbeing and sales don’t always go hand in hand. In this blog, we provide strategies to manage stress and burnout. Click to read our guide.

Closing Sales Demos Made Easy: 8 Expert Tips

Get pro advice from Cognism’s Account Executives on how to close a sales demo. Nail your demos with these actionable tips - click to read.

Sales Leadership: How to Ace Your First 90 Days

How can you prepare for a new sales leadership position, establish quick wins and plan for long-term success? Read our guide and get our checklist!

Demand Generation Examples: 8 Tactics That Actually Work

Create demand for your product or service with 8 demand generation tactics that actually work. This blog post includes examples of each tactic.

How to Hire SDRs: a Sales Leader’s Guide

You need a great process in place to hire SDRs. We’ve outlined the best way to build a sales team. Click to read our hiring framework.

7 Essential Tips for Scaling Sales - Fast

Want actionable tactics to scale your sales team? Then check out this guide! We’ve outlined the steps to rapidly scaling sales.

Ultimate CTO Cold Calling Script: Book Meetings With CTOs

How should you speak to a CTO? How should you engage with them? What works best - relevance or personalisation? Read our cold calling script to find out!

The Problem With Gated Content Campaigns

An email address for some quality content. The perfect transaction! Does giving away contact details mean they have intent to buy? Let’s explore…