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Cognism’s Strategic Shift Towards AI Leadership

Cognism enhances its strategic direction by appointing AI expert Ahmad Raza Khan to its board as an AI advisor. Click to read the press release.

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Demand Generation

Pre-Entry Marketing: Key to Successful Market Expansion

10 of the Best Voicemail Scripts for Cold Calling in 2022_Card

Sales

10 of the Best Voicemail Scripts for Cold Calling in 2024

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Sales

Account Based Marketing Software: Top 16 Compared (2024)

Sales

17 Best Cold Calling Opening Lines to Win in B2B Sales

Cold Calling

How to Get Over the Fear of Cold Calling - 6 Tips for SDRs

Cold calling can seem terrifying at first. But once you've got a plan of action down, your fears will be a thing of the past. Read this article for more.

Objection Handling: 5 Steps For Sales Success in 2022 + script

Objection Handling for 2024: Steps, Tips and Script

Improve your objection handling skills with our five step framework for sales success, pricing objection script & tips on resolving objections. Read more!

10 of the Best Voicemail Scripts for Cold Calling in 2024

Need a cold callback after reaching a prospect's voicemail? We’re sharing the best cold calling voicemail script for B2B sales. Click to read more!

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Sales

15 Best Enterprise Sales Tools Tested For Efficiency

Explore our top 15 enterprise sales tools and solutions, tested for efficiency. Optimise your tech & systems to boost your sales team’s success.

10 Account-Based Marketing Tactics for Better Sales in 2024

Click for 10 tactical account-based marketing tactics to target B2B buyers & boost ROI, including personalised content, video marketing & gifting.

Toucan Saved 40% Simplifying Their Tech Stack With Cognism

Cognism helped Toucan realise 40% savings on their tech overheads while driving meetings booked and conversions. Read the case study to find out how.

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Demand Generation

Pre-Entry Marketing: Key to Successful Market Expansion

Looking to expand your market reach? Our detailed guide on pre-entry marketing outlines essential tactics to help you thrive in new territories.

Illuminating the Dark Funnel of B2B Marketing

We’re shining a light on the dark funnel of B2B marketing. Click to learn how your team can increase conversions, shorten the funnel and free up time.

Demand generation tools recommended by pros-02

20+ Best Demand Generation Tools We Tested

The best demand generation tools to build a successful demand generation engine as recommended by experts.

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Lead Generation

How to Find Someone’s Email on LinkedIn for B2B Business

Are you looking for ways to generate B2B leads from LinkedIn? Click to learn the most effective ways to find someone’s email address on LinkedIn.

What is a Quality Lead? Definition and How to Measure

Learn about how to identify quality leads, including their defining characteristics, how lead scoring works, and how you can generate better leads.

16 Important Lead Generation KPIs and Metrics

Not sure which lead generation KPIs to track? We're sharing 16 important KPIs to help you boost your monthly marketing revenue! Click to read.

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Sales to Customer Success Handoff Template

Cohesion between sales and CS is key to growing your business. In this blog, Cognism's 2 teams share their alignment tips and their handoff template.

Cognism is Now ISO 27701 Certified

Cognism has obtained its ISO 27701 accreditation, further strengthening its commitment to data privacy, security, and compliance. Click to learn more.

Cognism Reaches One Million ‘Diamonds’ Milestone

We've verified over 1M ‘Diamond’ contacts since launching our exclusive phone-verified mobile data aka Diamond Data®. Read the full press release.

Cognism Acquires French Sales Prospecting Provider Kaspr

Cognism acquires Kaspr, a Paris-based sales prospecting provider, allowing the company to rapidly expand its database. Click to read the press release.

Sales Strategist Aaron Ross Joins Cognism in Advisory Role

World-renowned sales strategist and leading business author Aaron Ross joins Cognism as a non-executive director. Click to read the press release.

A Week in the Life of an Account Executive

Our top AE of Q3 2021, Catherine Gardner, told us about the week in the life of an Account Executive. Read on to get her top B2B sales insights.

4 Things Sales Leaders Should Be Prepping for in 2023

We looked into our crystal ball, and we saw 4 things that will have a big impact on B2B sales in 2023. Click to see Cognism's round-up for sales leaders.

Cognism Certified SOC 2 Type II Compliant

Cognism has been certified as a Service Organization Control (SOC) 2 Type II compliant company. Click to see our press release.

How Gradfuel Tripled Sales in 6 Months With Cognism

Gradfuel is a personalised graduate job assistant. They used Cognism to improve connect rates, tripling sales in 6 months. Click to read!