Cognism | Blog | Connect | Emma Sands (5)

Sales

How to Create an Effective Sales Incentive Plan

The behaviours you incentivise are the behaviours you get. So how do you build an effective sales incentive plan for your team? Read here!

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Sales

All You Need to Know to Succeed as an SDR in France

Sales

Creating Winning GTM Strategies for the UK Market

Does EU Compliance Give You the Heebie-Jeebies?

Demand Generation

Does EU Marketing Compliance Give You the Heebie-Jeebies?

Sales

How to Successfully Run GTM Strategies in France

Cold Calling

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

Common cold call objections and how to respond

9 Cold Calling Objections and How to Respond for More Sales

You can't avoid cold calling objections, but can you learn to love them? For Cognism SDR, Ivana that's the trick & she's sharing her tips in this article!

27 Cold Calling Tips & Techniques to Transform Your Strategy

Tired of your B2B sales calls going nowhere? Go from cold to gold with Cognism’s list of cold-calling tips and techniques. Click to read!

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Sales

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

9 Cold Calling Objections and How to Respond for More Sales

You can't avoid cold calling objections, but can you learn to love them? For Cognism SDR, Ivana that's the trick & she's sharing her tips in this article!

Data Decay & Degradation: The True Impact on Your Business

Discover how data decay impacts your business and learn proven strategies to combat it. Stop losing revenue and keep your database fresh and accurate.

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Demand Generation

Resource card for B2B marketing podcasts

The Top B2B Marketing Podcasts for 2025

Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

What is Drip Email Marketing_Resource card

What is Drip Email Marketing? Strategy, Tips & Examples for 2025

Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.

How to Create an Email Marketing Campaign + 12 Examples

Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!

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Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales

Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!

B2B Lead Generation Software: 30 Best Paid and Free Tools

Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.

Inbound vs Outbound Marketing: How Are They Different?

Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

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Reaching 800 Webinar Registrants With Cognism's Data

A growth driven marketing agency for the SaaS industry uses Cognism to reach 800 webinar registrations. Click to see the case study.

Accelerating Conversion Rates by 232% With Cognism

Ottawa's leading economic development agency uses Cognism to increase conversion rates by 232%. Click to see the case study.

Finding 1,800 New Prospects With Cognism's Premium Data

One of the oldest business schools in Europe used Cognism to find 1,800 new prospects. Click to see the case study.

Executing a Scalable ABM Strategy With Cognism

A market-leading building efficiency software platform uses Cognism to execute a scalable ABM strategy. Click to read the case study.

How Cognism Beats All Benchmarks For Comply Advantage

An AI-driven financial crime risk technology company uses Cognism to attain ROI in record time. Click to read the case study.

Creating £5.8 Million of Pipeline in One Day With Cognism

A fast growing EdTech company achieved £5.8 million of pipeline in one day with Cognism. Click to see the case study.

Building a Qualified Sales Pipeline With Cognism’s Data

A well-established recruitment and apprenticeships company use Cognism's actionable data to build a qualified sales pipeline. Click to see the case study.

Accelerating Qualified Lead Generation With Cognism’s Data

A global digital manufacturing firm used Cognism's premium data to accelerate qualified lead generation. Click to see the case study.

28 Opportunities Created in 6 Months With Cognism's Data

A UK-based software company used Cognism’s sales intelligence platform to create 28 warm opportunities in 6 months. Click to see the case study.