Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling

Cold Call Lists: How to Build & Where to Buy Them?
The right cold call list is your ticket to sales success. Should you buy a cold call list or create one? Click to see Cognism's guide.
Sales

Inbound vs Outbound Marketing: How Are They Different?
Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation

GTM AI: How Cognism Uses AI to Accelerate Go-to-market Motions
How are GTM teams implementing AI? Click to read how our marketing, sales and RevOps teams are using AI in their daily workflows.
Lead Generation

Inbound vs Outbound Marketing: How Are They Different?
Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.
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Posts by Greig Robertson
Greig Robertson is a former content marketer at Cognism. He is an experienced marketer with a passion for creating engaging content that drives results.

Chrome Extension: How to Get Actionable B2B Contact Data in LinkedIn
Stop spending endless hours prospecting in LinkedIn Sales Nav with actionable B2B contact data in the Cognism Chrome Extension.

3 Avoidable Mistakes Sales Leaders Make While Ramping SDRs
If your SDR training program is ad hoc, you may be sleepwalking into traps that hamper reps' development. Learn how to avoid them once and for all.