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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

The Ultimate Guide to Cold Calling in the UK
The Ultimate Guide to Cold Calling in the UK
What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.
Direct Dial Phone Numbers in B2B Sales
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
How To Find Someone’s Phone Number [7 Ways]
How To Find Someone’s Phone Number [7 Ways]
Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

Sales

What Is Data Quality? Common Issues, Strategies & Best Tools
What Is Data Quality? Common Issues, Strategies & Best Tools
What is data quality, and how can B2B teams improve it? Read on to learn the best data quality strategies, common issues, and best tools.
What Is Cross-Functional Collaboration? Tips and Examples
What Is Cross-Functional Collaboration? Tips and Examples
Unlock your team's potential with cross-functional collaboration! This blog explains its importance and provides actionable tips from Cognism's CMO.
The Ultimate Guide to Cold Calling in the UK
The Ultimate Guide to Cold Calling in the UK
What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

Demand Generation

SaaS Demand Generation for Turbocharged Growth
SaaS Demand Generation: Building a B2B Revenue Machine
Learn all about SaaS Demand Generation from the experts. This guide covers tips, strategies, how to track your B2B success and a whole lot more!
How to Build a Winning Content Strategy for Your Brand
How to Build a Winning Content Strategy for Your Brand
Content strategies should be ever-evolving to keep up with the needs and desires of prospects. Click to read our most recent content strategy evolution.
The Top B2B Marketing Podcasts
The Top B2B Marketing Podcasts for 2025
Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales
Free Leads: 12 Easy Ways To Get Them For Sales
Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!
B2B Lead Generation Tools
B2B Lead Generation Software: 30 Best Paid and Free Tools
Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.
Inbound vs Outbound Marketing: How Are They Different?
Inbound vs Outbound Marketing: How Are They Different?
Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

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Author Blog Page - Images_Joe Barron

Joe Barron

Senior Content Manager


Joe Barron is Cognism’s Senior Content Manager. He joined the company in 2018 as its sole content writer. Since that time, he has written over 100 top-ranking blogs, video scripts and eBooks, and edited scores more.

Today, Joe manages Cognism’s SEO team, which to date has generated $360k in traffic value and over $1M in revenue for the business.

If you would like to collaborate with Joe on Cognism’s content, please contact him on LinkedIn.

Expertise
  • Sales and cold calling
  • Marketing and demand generation
  • Data, software and AI
  • Business and RevOps
  • B2B news and trends
Education
  • College of Media and Publishing, Copywriting Course, 2017-18, Grade: ABC Awards Level 4 Diploma (Distinction)
  • University of East Anglia, Bachelor of Arts (B.A.), English Literature, 2003-06, Grade: 2:1

Posts by Joe Barron

 

Cognism Offsite - Hvar 2019
On Friday 21st June, Team Cognism decamped from their offices in the UK, Croatia and Macedonia, and travelled to Hvar, Croatia. Read our round-up.
Increasing Engagement Rates by 104% With Cognism
Sales Confidence is Europe's #1 Community for SaaS leaders. They used Cognism to generate leads and increase engagement rates. Click to see the case study.
Cognism Adds Direct Dial Data for the United States
Cognism, the B2B sales acceleration and revenue generation platform, has introduced direct dial data for the United States with immediate effect.
Introducing the New Cognism Brand
Cognism is proud to unveil a new and major rebrand. The new branding is designed to reflect our rapid and continued growth and our ever-evolving journey.

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