Sales

The Ultimate Guide to Cold Calling in the UK

What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.

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Demand Generation

How to Build a Winning Content Strategy for Your Brand

Sales

All You Need to Know to Succeed as an SDR in France

Sales

Creating Winning GTM Strategies for the UK Market

Does EU Compliance Give You the Heebie-Jeebies?

Demand Generation

Does EU Marketing Compliance Give You the Heebie-Jeebies?

Cold Calling

The Ultimate Guide to Cold Calling in the UK

What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

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Sales

What Is Data Quality? Common Issues, Strategies & Best Tools

What is data quality, and how can B2B teams improve it? Read on to learn the best data quality strategies, common issues, and best tools.

What Is Cross-Functional Collaboration? Tips and Examples

Unlock your team's potential with cross-functional collaboration! This blog explains its importance and provides actionable tips from Cognism's CMO.

The Ultimate Guide to Cold Calling in the UK

What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.

View all Sales

Demand Generation

SaaS Demand Generation: Building a B2B Revenue Machine

Learn all about SaaS Demand Generation from the experts. This guide covers tips, strategies, how to track your B2B success and a whole lot more!

How to Build a Winning Content Strategy for Your Brand

Content strategies should be ever-evolving to keep up with the needs and desires of prospects. Click to read our most recent content strategy evolution.

The Top B2B Marketing Podcasts for 2025

Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

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Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales

Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!

B2B Lead Generation Software: 30 Best Paid and Free Tools

Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.

Inbound vs Outbound Marketing: How Are They Different?

Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

View all Lead Generation

Joe Barron

Senior Content Manager

Joe Barron is Cognism’s Senior Content Manager. He joined the company in 2018 as its sole content writer. Since that time, he has written over 100 top-ranking blogs, video scripts and eBooks, and edited scores more.

Today, Joe manages Cognism’s SEO team, which to date has generated $360k in traffic value and over $1M in revenue for the business.

If you would like to collaborate with Joe on Cognism’s content, please contact him on LinkedIn.

Expertise

Sales and cold calling
Marketing and demand generation
Data, software and AI
Business and RevOps
B2B news and trends

Education

College of Media and Publishing, Copywriting Course, 2017-18, Grade: ABC Awards Level 4 Diploma (Distinction)
University of East Anglia, Bachelor of Arts (B.A.), English Literature, 2003-06, Grade: 2:1

The Ultimate Guide to C-Suite Marketing: Tips and Examples

Read Cognism's ultimate guide to C-suite marketing! It includes strategies, best practices and examples of effective marketing campaigns.

6 Rules for Shortening the Sales Cycle

Justin Stephenson, Partner at Sandler Training, explains exactly how sales teams can shorten the sales cycle - by following 6 simple rules.

25+ B2B Sales KPIs Your Business Needs to Track

If you’re working in a scaling B2B sales team, you’ll need to track KPIs (Key Performance Indicators). See our list of the top B2B sales KPIs.

10 Reasons Why CRM is the Key to Unlocking Business Growth

Workbooks CEO and CRM expert John Cheney gave us his 10 reasons why CRM is the key to unlocking growth in B2B. Click to read his insights.

AI for Sales Prospecting: The Ultimate Guide

Ready to elevate sales with the latest tech? This ultimate guide delves into AI for sales prospecting and provides actionable insights for success.

What’s the Future of B2B Sales? Trends for 2025 and Beyond

What will B2B sales look like in the coming years? Explore the emerging trends and strategies for 2025 and beyond in this informative guide.

AI for B2B Lead Generation: The Ultimate Guide

Discover how AI transforms B2B lead generation in our ultimate guide. Learn strategies and tools to harness the power of AI for your business success!

Transform Your Sales Calls: 10 Actionable Tips for Success

Ready to elevate your calls? This guide offers actionable sales call tips to boost your sales performance and engagement with innovative software.

The Only Data Quality Checklist You Need for B2B Success

Ensure B2B success with Cognism’s comprehensive data quality checklist! Discover the essential steps to maintain data accuracy and reliability.