Sales

How to Create an Effective Sales Incentive Plan

The behaviours you incentivise are the behaviours you get. So how do you build an effective sales incentive plan for your team? Read here!

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Sales

All You Need to Know to Succeed as an SDR in France

Sales

Creating Winning GTM Strategies for the UK Market

Does EU Compliance Give You the Heebie-Jeebies?

Demand Generation

Does EU Marketing Compliance Give You the Heebie-Jeebies?

Sales

How to Successfully Run GTM Strategies in France

Cold Calling

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

Common cold call objections and how to respond

9 Cold Calling Objections and How to Respond for More Sales

You can't avoid cold calling objections, but can you learn to love them? For Cognism SDR, Ivana that's the trick & she's sharing her tips in this article!

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Sales

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

9 [Compared] Data Providers For The UK - Accurate Data

Cognism is the leading B2B data provider in the UK offering GDPR-compliant emails and phone numbers. Check out what companies compete with Cognism.

11 Proven Strategies to Increase B2B Sales in 2025

Looking to boost your B2B sales? Explore 11 proven strategies that will elevate your sales game and help you achieve remarkable results!

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Demand Generation

Resource card for B2B marketing podcasts

The Top B2B Marketing Podcasts for 2025

Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

What is Drip Email Marketing_Resource card

What is Drip Email Marketing? Strategy, Tips & Examples for 2025

Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.

How to Create an Email Marketing Campaign + 12 Examples

Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!

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Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales

Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!

B2B Lead Generation Software: 30 Best Paid and Free Tools

Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.

Inbound vs Outbound Marketing: How Are They Different?

Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

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Monika Kisielewska

SEO & Content Manager

I joined Cognism’s marketing team in 2022, and since then, I’ve been creating in-depth product reviews and easy-to-understand educational guides for SaaS and B2B companies at different growth stages.

I check facts and follow trends in the sales intelligence industry (read: I spend time on LinkedIn for “research purposes”). I gather information about prospecting and lead generation tools and strategies, making sure my content is packed with actionable advice. I also enjoy collaborating with the sales and product teams to engage the B2B audience.

Before working for Cognism, I wrote about innovative solutions in e-commerce that help SMBs take their business to new heights. I have mentions from publications like PCmag or The Fintech Times.

Outside work, I take my dog for daily walks and catch up on my favourite podcasts.

I’d love to connect with like-minded marketers, so hit me up on LinkedIn!

Expertise

Sales intelligence
Sales prospecting
SaaS marketing
B2B lead generation

Education

University of Sheffield, MA in Translation Studies
University of Warsaw, MA in Latin American Studies
University of Bialystok, BA in English Philology

10 Ways to Find CEO Email Addresses [2025]

If you're trying to find a CEO’s email address, look no further. Here are all the solutions that let you create C-level execs and CEO email lists.

9 Apollo.io Competitors & Best Alternatives [2025]

Looking for Apollo.io competitors? We’re comparing Apollo alternatives, their data, features, and pricing, so you can find a tool that suits your needs.

11 Must-Have SDR Tools to Drive More Sales

Discover the essential SDR tools you need for success. We have picked 11 must-have tools that will help drive more sales and increase productivity.

Cold Calling Examples From Real Life: What (Not) To Say

Looking for the best B2B cold calling examples? Click to see some examples of great and bad cold calls from sales experts Ryan Reisert and Josh Braun.

6 Best Tools to Enrich Salesforce Data

Discover the six best data enrichment tools that integrate with Salesforce. See their features and pricing, so you can choose the right one for your needs.

Is Cold Calling Dead? Here Are 6 Reasons Why It’s Not

Is cold calling dead? Of course not! It still works. Read to find out why cold calling is here to stay, plus Cognism's playbook for cold calling in B2B.

13 LinkedIn Prospecting Tools To Automate Sales

Check out the best LinkedIn prospecting tools as recommended by Cognism's SDR team. These are tried and tested solutions that automate mandate tasks.

What is Sales Development Representative's (SDR) Role?

Interested in a career as a Sales Development Representative (SDR)? Find out what it takes to excel in this role and how SDRs contribute to sales.

How to Identify B2B Target Audience & Contact Them?

Identifying your B2B target audience and market helps companies deliver better marketing campaigns to their core customer base. Click to find out more.