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Sales

How to Create an Effective Sales Incentive Plan

The behaviours you incentivise are the behaviours you get. So how do you build an effective sales incentive plan for your team? Read here!

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Sales

All You Need to Know to Succeed as an SDR in France

Sales

Creating Winning GTM Strategies for the UK Market

Does EU Compliance Give You the Heebie-Jeebies?

Demand Generation

Does EU Marketing Compliance Give You the Heebie-Jeebies?

Sales

How to Successfully Run GTM Strategies in France

Cold Calling

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

How To Find Someone’s Phone Number [7 Ways]

Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.

Common cold call objections and how to respond

9 Cold Calling Objections and How to Respond for More Sales

You can't avoid cold calling objections, but can you learn to love them? For Cognism SDR, Ivana that's the trick & she's sharing her tips in this article!

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Sales

Direct Dials: How to Find Direct Phone Numbers for Sales?

Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.

9 [Compared] Data Providers For The UK - Accurate Data

Cognism is the leading B2B data provider in the UK offering GDPR-compliant emails and phone numbers. Check out what companies compete with Cognism.

11 Proven Strategies to Increase B2B Sales in 2025

Looking to boost your B2B sales? Explore 11 proven strategies that will elevate your sales game and help you achieve remarkable results!

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Demand Generation

Resource card for B2B marketing podcasts

The Top B2B Marketing Podcasts for 2025

Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.

What is Drip Email Marketing_Resource card

What is Drip Email Marketing? Strategy, Tips & Examples for 2025

Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.

How to Create an Email Marketing Campaign + 12 Examples

Learn the secrets of effective email marketing campaigns. Get insights, tips, and winning examples to help you create your own. Click to read!

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Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales

Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!

B2B Lead Generation Software: 30 Best Paid and Free Tools

Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.

Inbound vs Outbound Marketing: How Are They Different?

Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.

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How Ice Blue Sky Found Tech Leads With Cognism’s Data

A marketing agency used Cognism’s prospecting solution to help their technology clients find key decision-makers and better B2B leads. Click to read!

Supercharging Market Research With Cognism's B2B Data

Find out how Cognism's all-in-one prospecting solution and B2B lead generation delivered success to Fuller Research Group. Click to read their case study!

What is TAM and how to calculate it

Your Total Addressable Market, or TAM, is the total number of relevant people in your market. Click to see Cognism's guide to calculating it.

How Mindbridge Used Cognism to Generate 10k Outbound Leads

Find out how Cognism's all-in-one prospecting platform delivered success to MindBridge, a financial risk assessment solution. Click to see the case study.

How Passfort Found Its Ideal Customers With Cognism

Find out how Cognism's Salesforce app or Sales Acceleration CRM delivered success to a UK-based customer onboarding provider. Read more!

Engaging With Thousands of Global IT Leads With Cognism

Dennis Publishing is an award-winning UK media group. Find out how they used Cognism to find and engage with IT leads across the UK, USA and Europe.

How Inside Sales Staff Saved Prospecting Time With Cognism

Inside Sales Staff is the USA's leading inside sales recruiting agency. Find out how they used Cognism to save prospecting time and grow their revenue.

How Hornetsecurity Engaged With 100k Prospects With Cognism

Presenting a new case study from one of Cognism's valued customers - Hornetsecurity, the leading email cloud security service. Click to find out more.

2020 B2B Data Compliance Guide

B2B organisations need to stay on top of data compliance laws, or they risk substantial penalties. Cognism’s Compliance Officer shares her insight.