Skip to content
Use Cases
Sales
Marketing
GTM Ops
Recruitment
Products
Prospector
Enrich
Chrome Extension
Intent Data
Integrations
Why Cognism
Why Sales Intelligence
ROI
See How We Compare
Cognism vs Zoominfo Cognism vs Lusha Cognism vs Apollo Cognism vs Other Providers
Data
About our data
Contact
Context
Compliance
Success Stories
Case Studies
Customer Reviews
Cognism Champions
Links
All Resources
Blog Books & Reports Checklist & Templates Newsletters Podcasts Webinars
Diary of a first-time CMO Fix Your Funnel The RevOps Guide RevOps on Demand SDR Zone The State of Cold Calling Report The Demand Gen Playbook Course
Interactive Resources
Free Product Tours ROI Calculator
TAM Calculator Cognism Signatures
CTA
Pricing
FAQ
Links
About Us
Careers
Partnerships
CTA

Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

B2B-Sales-Cold-Calling-Scripts-5-Templates-For-2022--Call-Tips (1)
Cold Calling Scripts: Hub of the Best Templates for 2025
Click for a hub of the best B2B sales cold calling scripts! Cold call confidently using Cognism’s tried & proven templates, plus tips to create your own.
examples-of-common-sales-objections-and-responses-seo-resource-card
20 Examples of Common Sales Objections & Responses (2025)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
25+ Must-Know Cold Calling Statistics for B2B Leaders [2024]
30+ Key B2B Cold Calling Statistics [2025]
Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from 2024 State of the Cold Calling Report.
View all Cold Calling

Sales

Top 25 Sales Enablement Tools
25 Best Sales Enablement Tools for Revenue Teams in 2025
Discover 25 top-rated sales enablement platforms for 2025. Compare detailed features, pricing, and authentic user reviews to find your perfect fit.
Environmental Services Company
Cognism Drives SQLs for an Environmental Services Company
How an environmental services company uses Cognism to drive SQLs, identify and reach contacts quicker and conduct GDPR-compliant prospecting.
What is Sales Acceleration? Strategies for Rapid Growth
What is Sales Acceleration? Strategies for Rapid Growth
Boost your business’s growth with Cognism’s top sales acceleration strategies. Discover practical tips for enhancing your process and driving success.
View all Sales

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

item.poster_image.alt
The Loop Live: Paid Social Strategy and Ad Creative Deep Dive
1:20:07
item.poster_image.alt
Marketers can't rely on outdated tactics!
1:00:01
item.poster_image.alt
Easy Mode Content Strategy: How We Implement it at Cognism
1:08:49

Demand Generation

Does EU Compliance Give You the Heebie-Jeebies?
Does EU Marketing Compliance Give You the Heebie-Jeebies?
Expanding into new regions can be daunting; there are so many stories of things that have gone wrong. Click to expel your fears of EU compliance!
Content Strategies for Expansion: Creating Regional Content
Content Strategies for Expansion: Creating Regional Content 
Translating your website into a new language isn't enough to engage new international audiences. You need dedicated content strategies per region!
GTM Strategies in France
How to Successfully Run GTM Strategies in France
Entering new markets is a challenge. But with local knowledge, you get a head start! Read our guide on successfully launching GTM strategies in France.
View all Demand Generation

Lead Generation

Building-an-email-list-Resource-card
How to Build an Email List: 15 Fresh and Easy Ways
Struggling with your email list building? Click to discover 15 fresh and easy ways to build an effective email list for B2B marketing and sales!
Lead Generation Companies & Services [+How to Choose]
13 Lead Generation Companies & Services [+Selection Guide]
Hire the best B2B lead generation companies for your businesses. Compare features, pricing, and reviews to find out what to ask to evaluate their services.
What Are Targeted Leads? 10 Strategies and Steps for 2024
What Are Targeted Leads? 10 Strategies and Steps for 2025
What are targeted leads? Click for the definition as well as an actionable guide brimming with strategies and steps for B2B sales lead generation.
View all Lead Generation

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

item.poster_image.alt
What is account-based marketing?
09:50
item.poster_image.alt
LinkedIn Marketing Guide
10:14
item.poster_image.alt
The Blueprint Sales Workshop
59:21

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

Explore other resources

Show me
All
All
Books & Reports
Campaign
Checklists & Templates
FYF Playbooks
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Playbook
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Go

Posts on cold-calling
C-suite Selling: 7 Tips to Win Over Decision-makers
C-suite selling - tough, but not impossible! Click here for 7 proven tactics that will help you win over top-level execs and close more deals.
The Top Cold Calling Success Rates for 2025 Explained
Does cold calling still work? How effective is it in 2025? What are the cold calling success rates? Click to learn the answers to these questions & more.
When is the Best Time to Cold Call in B2B Sales? [2025]
Wondering when the best time to cold call for maximum response rates is? What about the worst times to call? Here are the answers. Click to see the stats!
What is Cold Calling? Biggest Challenges Solved + Resources
Solve the biggest cold calling challenges with Cognism’s guide to mastering the B2B cold call. Click for valuable resources, tactics & more!
11 Must-Have SDR Tools to Drive More Sales
Discover the essential SDR tools you need for success. We have picked 11 must-have tools that will help drive more sales and increase productivity.
Buy Phone Database: Direct Phone Lists In The US & EMEA
Discover accurate cell phone number lists in NAM, EMEA, and APAC. Check out the best databases to buy phone lists suited to your needs.
Cold Calling Examples From Real Life: What (Not) To Say
Looking for the best B2B cold calling examples? Click to see some examples of great and bad cold calls from sales experts Ryan Reisert and Josh Braun.
How to Stay Motivated While Cold Calling: 7 Tips and Tricks
Cold calling can be daunting, but staying motivated is key! Discover 7 essential tips and tricks to boost your confidence and drive success in your calls.
6 Tips to Win at Sales Call Planning
Cold calling is a vital part of a salesperson’s toolkit. But how do you prepare? And how do you do it well? Click for Cognism’s sales call prep tips!

Get actionable advice to your inbox every single week