Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![Direct Dial Phone Numbers in B2B Sales](https://www.cognism.com/hubfs/Direct%20Dial%20Phone%20Numbers%20-%20B2B%20Sales%20Guide_Card.png)
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
Sales
![Direct Dial Phone Numbers in B2B Sales](https://www.cognism.com/hubfs/Direct%20Dial%20Phone%20Numbers%20-%20B2B%20Sales%20Guide_Card.png)
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
![Resource card for B2B marketing podcasts](https://www.cognism.com/hubfs/EN%20Blog%20Images/B2B%20marketing%20podcasts/B2B-marketing-podcast-resource-card.webp)
The Top B2B Marketing Podcasts for 2025
Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.
Lead Generation
![Free Leads: 12 Easy Ways To Get Them For Sales](https://www.cognism.com/hubfs/V1-New-blog-graphics-Resource-card.png)
Free Leads: 12 Easy Ways To Get Them For Sales
Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on marketing
![](https://www.cognism.com/hubfs/POV2%20blog_Resource%20card.png)
Why the SaaS Marketing Funnel Doesn’t Work
The traditional SaaS marketing funnel is no longer reflective of the way buyers behave. Instead, we need to encourage declared intent inbound requests.
![](https://www.cognism.com/hubfs/The-Best-Account-Based-Marketing-Template-(Ungated)-resource-card.png)
The Best Account Based Marketing Template (Ungated)
Need help with your ABM strategy? Download Cognism’s ungated account-based marketing template and boost your targeted account revenue! Click to read.
![](https://www.cognism.com/hubfs/DG%20How%20to%20run%20a%20campaign_Resource%20card-2.jpg)
How to Manage a Marketing Campaign: a Step-by-step Guide
Your marketing campaign is an opportunity to grow your company’s recognition and sales. Learn how to manage a marketing campaign by reading our blog.
![](https://www.cognism.com/hubfs/10%20B2B%20Marketing%20Metrics%20%26%20KPIs%20to%20Measure%20and%20Improve-01.png)
10 B2B Marketing Metrics & KPIs to Measure and Improve
The key to more revenue lies in your B2B marketing metrics. Click to see the 10 most important marketing metrics and KPIs that your CEO really cares about.
![](https://www.cognism.com/hubfs/How%20to%20Prevent%20Lead%20Leakage-02.png)
Sales Funnel Leakage: How to Prevent and Fix It?
Learn how to prevent sales funnel leakage by identifying root causes and improving lead management practices.
![](https://www.cognism.com/hubfs/ABM-Funnel-2.png)
What is an ABM Funnel? Features & Steps to Create One
Click to read this guide on how a personalised ABM funnel can help teams identify key accounts, boost sales and close deals.
![](https://www.cognism.com/hubfs/SaaS%20Demand%20Generation%20for%20Turbocharged%20Growth-02.png)
SaaS Demand Generation for Turbocharged Growth
Revolutionise your marketing with our SaaS demand generation insights. Engage better and convert more. Click to read our comprehensive guide!