Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
![Direct Dial Phone Numbers in B2B Sales](https://www.cognism.com/hubfs/Direct%20Dial%20Phone%20Numbers%20-%20B2B%20Sales%20Guide_Card.png)
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
Sales
![Direct Dial Phone Numbers in B2B Sales](https://www.cognism.com/hubfs/Direct%20Dial%20Phone%20Numbers%20-%20B2B%20Sales%20Guide_Card.png)
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
![Resource card for B2B marketing podcasts](https://www.cognism.com/hubfs/EN%20Blog%20Images/B2B%20marketing%20podcasts/B2B-marketing-podcast-resource-card.webp)
The Top B2B Marketing Podcasts for 2025
Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.
Lead Generation
![Free Leads: 12 Easy Ways To Get Them For Sales](https://www.cognism.com/hubfs/V1-New-blog-graphics-Resource-card.png)
Free Leads: 12 Easy Ways To Get Them For Sales
Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
Explore other resources
Show me
All
All
Books & Reports
Campaign
Checklists & Templates
FYF Playbooks
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Playbook
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Posts on marketing
![](https://www.cognism.com/hubfs/customer-adoption-card.png)
Customer Adoption: The Process, Benefits and Key Metrics
The customer adoption process is a broad topic. In this article, we break it down and outline strategies to improve your customer adoption rate.
![](https://www.cognism.com/hubfs/what-is-a-marketing-development-representative-card-.png)
What is a Marketing Development Representative (MDR)?
Marketing Development Representatives (MDRs) are specialised salespeople. In this blog, find out what an MDR is and how they align sales and marketing.
![](https://www.cognism.com/hubfs/Product%20Blog%20Featured%20Image_Resource%20card-2.png)
Data Efficiency & Consistency First: H1 '23 at Cognism
Data efficiency is the game, Cognism is the name! Learn more about our latest product updates and releases, and how we're leading with consistency.
![](https://www.cognism.com/hubfs/Aligning%20Sales%20and%20Marketing%20-%20It%E2%80%99s%20Easier%20Than%20You%20Think_Resource%20card.png)
Aligning Sales and Marketing - It’s Easier Than You Think!
Sales and marketing alignment is easier than you think! In this guide, we explain why it’s important for B2B teams and how to do it. Click to read.
![](https://www.cognism.com/hubfs/How%20Kinaxis%20Generates%20more%20MQLs%20with%20Cognism%20than%20other%20providers_resource%20card.png)
How Kinaxis Generates More MQLs With Cognism
Global supply chain management software firm, Kinaxis, uses Cognism to generate 5.7% of its MQLs. Click to read the case study!
![](https://www.cognism.com/hubfs/What%20Is%20a%20Marketing%20Qualified%20Lead%20MQL_Resource%20card.png)
What Is a Marketing Qualified Lead (MQL)?
What is a Marketing Qualified Lead and how is a SQL different? Click to read our guide and uncover everything you need to know about mastering the MQL.
![](https://www.cognism.com/hubfs/How%20trigger%20campaigns%20can%20help%20nurture%20leads_Resource%20card.png)
The Ultimate Guide to Successful Trigger Marketing Campaigns
A comprehensive guide to creating effective trigger campaigns. This blog outlines their benefits, types and applications.