Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
20 Examples of Common Sales Objections & Responses (2025)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
Sales
11 Human Resources (HR) Email List and Database Providers
Looking to build accurate HR email lists in the US, Europe and APAC? Here are the best tools to buy Human Resources Managers’ email addresses.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
How to Successfully Run GTM Strategies in France
Entering new markets is a challenge. But with local knowledge, you get a head start! Read our guide on successfully launching GTM strategies in France.
Lead Generation
18 Top Email Finder Tools to Export B2B Email Addresses (2025)
Find professional B2B email addresses in seconds with this list of the best email finding tools on the market. Click to see reviews, features and pricing!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on marketing
Accelerating Conversion Rates by 232% With Cognism
Ottawa's leading economic development agency uses Cognism to increase conversion rates by 232%. Click to see the case study.
Finding 1,800 New Prospects With Cognism's Premium Data
One of the oldest business schools in Europe used Cognism to find 1,800 new prospects. Click to see the case study.
Executing a Scalable ABM Strategy With Cognism
A market-leading building efficiency software platform uses Cognism to execute a scalable ABM strategy. Click to read the case study.
Accelerating Qualified Lead Generation With Cognism’s Data
A global digital manufacturing firm used Cognism's premium data to accelerate qualified lead generation. Click to see the case study.
Booking 15 Monthly Meetings with Cognism
The Marketing Centre is a leading provider of part-time marketing directors. They booked 15 monthly meetings with Cognism’s platform. Read more!
Securing Deals With Enterprise Brands Using Cognism’s Data
Unite and Create is a creative agency. They have secured deals with global enterprise brands using Cognism's sales intelligence platform. Click to read!
Why Wavestone Chose Cognism to Fill Their Contact Data Gaps
Wavestone is a global management consulting firm. They chose Cognism’s sales intelligence tools to fill their contact data gaps and enable them to scale.