Cognism | Blog | Connect

News

Cognism Launches Sales Companion to Transform B2B Sales Prospecting

Cognism, Europe’s leading provider of B2B data and intelligence, is launching Sales Companion. A powerful new suite of sales and revenue operations tools.

Featured this month

Sales

GTM AI: How Cognism Uses AI to Accelerate Go-to-market Motions

B2B Data

Cognism's Guide to B2B Data Privacy in 2025

Marketing

12 B2B Marketing Trends and Predictions for 2025

Sales

How to Generate Leads on LinkedIn: 2025 Ultimate Guide

Cold Calling

45+ Key B2B Cold Calling Statistics [2025]

Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from our annual State of Cold Calling Report.

Outbound prospecting cold calling_Resource card

Outbound Cold Calling: What It is and How to Do It Right

Want to know how to master the action that most salespeople dread? Click to learn how to do outbound cold calling right for unbelievable sales success!

Cold calling vs warm calling SEO page_Resource card

What's the Difference Between Warm Calling Vs Cold Calling?

Warm calling vs hot calling vs cold calling: what's the difference and which tactic brings in more sales leads? Click to read!

View all Cold Calling

Sales

What is Account Based Marketing (ABM)? 2024 Strategic Guide

What is Account Based Marketing (ABM)? 2025 Strategic Guide

Account-based marketing is a must-try strategy for B2B! Learn how to identify and reach valuable customers with this informative guide. Click to read!

9 Chief Accounting Officer (CAO) Email List Providers [Compared]

Looking to build a Chief Accounting Officer email list in the US, Europe and APAC? Compare providers that offer CAO email addresses for sale.

The Best CSO Email List On-Demand [2025]

Looking to buy a CSO email list in the US, Europe and APAC? Here are the best tools to find Chief Security Officers’ email addresses.

View all Sales

Demand Generation

GTM AI: How Cognism Uses AI to Accelerate Go-to-market Motions

How are GTM teams implementing AI? Click to read how our marketing, sales and RevOps teams are using AI in their daily workflows.

Demand generation tools recommended by pros-02

20+ Best Demand Generation Tools We Tested

The best demand generation tools to build a successful demand generation engine as recommended by experts.

V1-What-is-Demand-Marketing_-resource-card

What is Demand Marketing? Definition, Tips and FAQs

Demand marketing is the modern way of doing B2B marketing. It helps to create customer engagement and shifts pipeline focus to prioritise intent.

View all Demand Generation

Lead Generation

How to Generate Sales Leads for Your Business?

Learn how to generate more leads for your business in 9 proven ways. We're including expert tips to increase conversions and get more satisfied customers!

15+ Best B2B Leads Database Providers to Try in 2024

15+ Best B2B Leads Database Providers to Try in 2025

In need of a reliable B2B leads database? Look no further! Discover the best providers to help you generate high-quality leads and drive sales this year.

How to Build an Email List: 15 Fresh and Easy Ways

Struggling with your email list building? Click to discover 15 fresh and easy ways to build an effective email list for B2B marketing and sales!

View all Lead Generation

10 Ways to Generate Logistics Sales Leads [2025]

Discover the best strategies for generating logistics sales leads this year. This guide provides 10 actionable tips for boosting your sales pipeline.

Lead Generation Data: Where to Get It From?

Get the best contact and intent lead generation data to identify hot leads and contact them by phone and email.

13 Best Lead Generation Strategies for Financial Advisors

From sales intelligence to intent data, discover the best lead generation strategies for financial advisors and planners to get more quality leads.

9 [Compared] Data Providers For The UK - Accurate Data

Cognism is the leading B2B data provider in the UK offering GDPR-compliant emails and phone numbers. Check out what companies compete with Cognism.

Buying Email Lists? Read This Before You Waste Your Money!

Ready to enhance your email marketing? See our comparison of the top databases where you can buy email lists. Find the perfect source for your needs!

Account Based Marketing Software: Top 16 Compared (2025)

Discover the best account based marketing software. Click to see how the best of the best compare and which to use for outstanding ABM success.

10 Company Research Tools To Identify Target Accounts

Don't waste another minute searching online for the best company research tools - this post has gathered them all! Click to see the 10 best solutions.

10 Ways to Find CEO Email Addresses [2025]

If you're trying to find a CEO’s email address, look no further. Here are all the solutions that let you create C-level execs and CEO email lists.

How To Find Business Decision Makers for Prospecting

In this article, we're sharing best practices for finding and pitching real decision-makers in a business. Learn how to find the right decision-makers.