Skip to content
Use Cases
Sales
Marketing
GTM Ops
Recruitment
Products
Prospector
Enrich
Chrome Extension
Intent Data
Integrations
Why Cognism
Why Sales Intelligence
ROI
See How We Compare
Cognism vs Zoominfo Cognism vs Lusha Cognism vs Apollo Cognism vs Other Providers
Data
About our data
Contact
Context
Compliance
Success Stories
Case Studies
Customer Reviews
Cognism Champions
Links
All Resources
Blog Books & Reports Checklist & Templates Newsletters Podcasts Webinars
Diary of a first-time CMO Fix Your Funnel The RevOps Guide RevOps on Demand SDR Zone The State of Cold Calling Report The Demand Gen Playbook Course
Interactive Resources
Free Product Tours ROI Calculator
TAM Calculator Cognism Signatures
CTA
Pricing
FAQ
Links
About Us
Careers
Partnerships
CTA

Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

examples-of-common-sales-objections-and-responses-seo-resource-card
20 Examples of Common Sales Objections & Responses (2025)
Don't let sales objections keep you from closing a deal. Click for 20 examples of common objections and responses for how to overcome them.
B2B-Sales-Cold-Calling-Scripts-5-Templates-For-2022--Call-Tips (1)
Cold Calling Scripts: Hub of the Best Templates for 2025
Access a hub of the best B2B sales cold calling scripts! Cold call confidently using Cognism’s tried and proven templates, plus tips to create your own.
25+ Must-Know Cold Calling Statistics for B2B Leaders [2024]
30+ Key B2B Cold Calling Statistics [2025]
Learn the latest trends and insights from cold-calling statistics. We’ve updated the list with fresh stats from 2024 State of the Cold Calling Report.
View all Cold Calling

Sales

Resource card for Market Intelligence Tools
9 Top Market Intelligence Tools For GTM Teams + Use Cases
Expert analysis of top market intelligence platforms. Find the right tool to transform your GTM strategy with verified data and actionable insights.
Email list providers pull-resource card
The Best B2B Email List Providers for 2025
What B2B email list provider is right for your business? Click to compare the best on the market. Includes updated feature comparisons, pricing and more.
demandDrive Case Study
How Cognism Helps demandDrive Generate 200 Meetings a Week
Find out how sales and marketing firm demandDrive uses Cognism’s data to generate high-quality leads, deliver amazing customer service, and crack EMEA.
View all Sales

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

item.poster_image.alt
The Loop Live: Paid Social Strategy and Ad Creative Deep Dive
1:20:07
item.poster_image.alt
Marketers can't rely on outdated tactics!
1:00:01
item.poster_image.alt
Easy Mode Content Strategy: How We Implement it at Cognism
1:08:49

Demand Generation

What is B2B Email Marketing Strategy, Tips and Examples for 2024_Card
What is B2B Email Marketing? Tips and Examples for 2025
Learn everything you need to launch successful B2B email marketing campaigns and increase marketing and sales revenue. Click to read Cognism’s guide!
What is Drip Email Marketing_Resource card
What is Drip Email Marketing? Strategy, Tips & Examples for 2025
Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.
12 Best Demand Generation Metrics to Track in 2024
12 Best Demand Generation Metrics to Track in 2025
Tracking demand generation metrics is how SaaS brands ensure revenue success. Here are 12 key metrics & KPIs to monitor this year and beyond!
View all Demand Generation

Lead Generation

Resource card-Email finder tools_Resource card
18 Top Email Finder Tools to Export B2B Email Addresses (2025)
Find professional B2B email addresses in seconds with this list of the best email finding tools on the market. Click to see reviews, features and pricing!
Content marketing for lead generation_Resource card
Content Marketing for Lead Generation: How to Convert Leads in 2025
How can you use content marketing to generate leads? We’re exploring the types of content & tactics you can use in the new age of marketing. Click to read!
What is a Quality Lead? Definition and How to Measure
What is a Quality Lead? Definition and How to Measure
Learn about how to identify quality leads, including their defining characteristics, how lead scoring works, and how you can generate better leads.
View all Lead Generation

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

item.poster_image.alt
What is account-based marketing?
09:50
item.poster_image.alt
LinkedIn Marketing Guide
10:14
item.poster_image.alt
The Blueprint Sales Workshop
59:21

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

Explore other resources

Show me
All
All
Books & Reports
Campaign
Checklists & Templates
FYF Playbooks
Newsletters
Podcasts
Video
Webinars
Workflows
resources about
All
All
ABM
AE
B2B marketing
B2B sales
Cadences
Cold calling
Compliance
Content marketing
Demand generation
Go-to-market
Lead generation
Marketing operations
Operations
Outbound sales
Paid marketing
Playbook
Revenue operations
Sales enablement
Sales operations
SDR
SEO
with
Go

Posts on revenue-operations
The Ultimate Guide to Revenue Marketing
Learn how revenue marketing can transform your business growth! Explore our ultimate guide filled with actionable insights, the best tools, and more.
Enterprise Tech Stacks: The Ultimate Guide
Unlock business growth with the right enterprise tech stack. Our comprehensive guide covers tools, technologies, and strategies for maximum efficiency.
8 Tips for Successful CRM Data Management
Struggling to manage CRM data effectively? Our blog offers 8 actionable tips to enhance your data organisation and improve your customer interactions.
How Openprise Uses Cognism to Maximise Outbound Efforts
Find out how RevOps platform Openprise uses Cognism and AI to maximise its outbound efforts. Click to read the case study.
How to Create A Sales Territory Plan [Guide + Examples]
Here’s how to create a sales territory plan using real-life insights from three revenue leaders at Cognism. Learn more about how we expanded into Europe.
Creating A Data-Driven Strategy: Optimising Your GTM Motion
Data-driven strategies replace guesswork with facts. This is critical when optimising your GTM motion and revenue growth. Click to find out how!
How Darwinbox Used Cognism to Expand Its US Market Presence
Learn how Darwinbox leveraged Cognism to expand its growth into the US market by boosting sales efficiency, database enrichment and more.
Revenue Enablement Guide: Strategy & Example
Revenue enablement can help optimize your GTM strategies. But what is it, and how do you build a revenue enablement strategy? Check it out here.
What Is Data Hygiene and Why Is It Important?
Data hygiene updates and strengthens the accuracy of your data. This reduces errors and enhances GTM strategies and customer experiences. Check out how.

Get actionable advice to your inbox every single week