Cognism Connect
Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:
Cold Calling
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The Ultimate Guide to Cold Calling in the UK
What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.
Sales
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What Is Cross-Functional Collaboration? Tips and Examples
Unlock your team's potential with cross-functional collaboration! This blog explains its importance and provides actionable tips from Cognism's CMO.
Webinars
Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.
Demand Generation
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How to Build a Winning Content Strategy for Your Brand
Content strategies should be ever-evolving to keep up with the needs and desires of prospects. Click to read our most recent content strategy evolution.
Lead Generation
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Free Leads: 12 Easy Ways To Get Them For Sales
Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!
We're on YouTube
Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.
Check out our Podcasts
Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.
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Posts on sales
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Sales Admin: the Unsung Hero of Closing Deals
Sales admin isn’t the coolest part of sales, but it’s undoubtedly the unsung hero of closing deals. Keep reading for tips from Cognism’s sales superstars!
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A Sales Follow Up Guide That Increases Your Conversions
Close more deals and build stronger relationships with our sales follow-up guide! Contains actionable techniques and perfect timing tips.
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SDR Manager: A Week in the Life
Step into a week in the life of an SDR Manager. Click to read how Cognism’s own sales leaders manage their team and time in this informative article.
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WhatsApp for Sales: The Next Outbound Channel?
WhatsApp. Is it going to be the next big channel for outbound in B2B sales? Our sales experts reckon so! Click to find out why.
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11 Insider Secrets for Time Management in Sales
Unlock the secrets of time management in sales from Cognism veterans. Click to transform your sales approach now!
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6 Tips to Win at Sales Call Planning
Cold calling is a vital part of a salesperson’s toolkit. But how do you prepare? And how do you do it well? Click for Cognism’s sales call prep tips!
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The Ultimate Guide to Discovery Calls: Tips and Best Practices
Click for a step-by-step guide to an impactful discovery call! Featuring 8 top tips, best practices, questions to ask and things to avoid.