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Cognism Connect

Handy sales and marketing info, easy-to-use guides, helpful tips, and resources about:

Cold Calling

The Ultimate Guide to Cold Calling in the UK
The Ultimate Guide to Cold Calling in the UK
What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.
Direct Dial Phone Numbers in B2B Sales
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
How To Find Someone’s Phone Number [7 Ways]
How To Find Someone’s Phone Number [7 Ways]
Discover 7 proven methods and tools to find anyone’s phone number. A complete guide to boosting your connection rates and improving cold calling success.
View all Cold Calling

Sales

What Is Cross-Functional Collaboration? Tips and Examples
What Is Cross-Functional Collaboration? Tips and Examples
Unlock your team's potential with cross-functional collaboration! This blog explains its importance and provides actionable tips from Cognism's CMO.
The Ultimate Guide to Cold Calling in the UK
The Ultimate Guide to Cold Calling in the UK
What do you need to do to be a successful sales rep cold calling in the UK? Click to get some expert tips from a senior SDR who's already nailing it.
Direct Dial Phone Numbers in B2B Sales
Direct Dials: How to Find Direct Phone Numbers for Sales?
Cognism is a direct-dial phone numbers provider in NAM, EMEA, and APAC that ensures full CCPA and GDPR compliance with over 1800 satisfied customers.
View all Sales

Webinars

Catch up on these value-packed Loop Live sessions from expert guests, digging into what works today in the modern marketing landscape.

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The Loop Live: Paid Social Strategy and Ad Creative Deep Dive
1:20:07
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Marketers can't rely on outdated tactics!
1:00:01
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Easy Mode Content Strategy: How We Implement it at Cognism
1:08:49

Demand Generation

How to Build a Winning Content Strategy for Your Brand
How to Build a Winning Content Strategy for Your Brand
Content strategies should be ever-evolving to keep up with the needs and desires of prospects. Click to read our most recent content strategy evolution.
Resource card for B2B marketing podcasts
The Top B2B Marketing Podcasts for 2025
Listen to the best marketing minds share hints, tips, & hacks. See the list of top B2B marketing podcasts, including Revenue Champions, Exit Five, & more.
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What is Drip Email Marketing? Strategy, Tips & Examples for 2025
Connect with leads & reach your conversion goals with drip email marketing. Click to learn what it is, how to do it & see actionable examples from Cognism.
View all Demand Generation

Lead Generation

Free Leads: 12 Easy Ways To Get Them For Sales
Free Leads: 12 Easy Ways To Get Them For Sales
Looking for free leads online? We've found 12 places where you can find quality business leads for free. Click to start building your database today!
B2B Lead Generation Tools
B2B Lead Generation Software: 30 Best Paid and Free Tools
Stop wasting time manually generating leads. We’ve curated a list of the best lead-generation tools to help you find, segment, nurture & convert B2B leads.
Inbound vs Outbound Marketing: How Are They Different?
Inbound vs Outbound Marketing: How Are They Different?
Inbound vs outbound marketing. What's the difference and which is better for lead generation? We answer these questions in this quick and informative read.
View all Lead Generation

We're on YouTube

Whether you are a beginner or an expert in the B2B space, our aim is to give you actionable sales and marketing tutorials so you can keep up to date with the latest B2B sales and marketing strategies.

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What is account-based marketing?
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LinkedIn Marketing Guide
10:14
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The Blueprint Sales Workshop
59:21

Check out our Podcasts

Discover the latest insights from a wide range of sales and marketing leaders, as they unpack how B2B buying behaviour has changed.

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Posts on sales
7 Best Lead Intelligence Software To Use in 2025
Here’s a list of lead intelligence tools that easily integrate with other sales tools and are recommended for mid-market and enterprise organisations.
10 Best Sales Acceleration Tools To Use in 2025
Here's a list of sales acceleration tools sales leaders and SDRs have tested at Cognism and recommend for any mid-market and enterprise company.
How to Generate Leads on LinkedIn: 2025 Ultimate Guide
In this ultimate guide, we cover LinkedIn lead generation: from optimising your profile to targeting the right leads and measuring success, it's all here.
B2B Technology: How to Buy Guide for 2025
Discover how B2B technology benefits your business with this informative how-to guide from Cognism. Click to learn how to get value from your tech stack!
How RevOps Automation Can Transform Your Sales Pipeline
RevOps automation is revolutionising sales pipelines. Learn how to leverage this innovative approach to enhance performance and drive results.
Sparta Global Doubles Their ROI on Sales Tech With Cognism
With one seat, Cognism helped Sparta Global generate significant sales leads and double their ROI on sales enablement tech. Find out how!
27 Sales Podcasts You Need to Add to Your Playlist in 2025
Looking for the best B2B sales podcasts of 2025? We've curated a list that everyone in sales needs to subscribe to. Click to see all 27!
Enterprise Tech Stacks: The Ultimate Guide
Unlock business growth with the right enterprise tech stack. Our comprehensive guide covers tools, technologies, and strategies for maximum efficiency.
The 11 Best AI Sales Tools Every B2B Team Must Use
Looking for the best AI sales tools to boost your B2B team’s efficiency? Explore our curated list of must-have tools to elevate your sales game.

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