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Comparing Cognism vs Dealfront in 2025

How does Cognism compare to Dealfront?

Here are three reasons why Cognism wins: 

01
Unrestricted global data

Cognism is the leader in fresh, reliable European B2B data. Users have access to global coverage on all plans with the added advantage of unrestricted views, and individual and page-level exporting.*

02
Verified contact data

Cognism has Diamond Data®, which arms sales teams with phone-verified mobile numbers. With it, you can start meaningful conversations with key decision-makers.

03
Strict compliance
  • GDPR, CCPA and SOC2 accreditations are standard.
  • Provides users with a notified database.
  • Scrubs numbers against TPS/CTPS lists in the UK and DNC lists in over 13 countries. 
Fresh, high-quality contact data you can trust? Book a demo and test our data!

In this article, we’ll explain how Cognism compares to Dealfront so you can make an informed decision when selecting your next data provider. 👇Scroll to learn more about Dealfront pricing, features, user reviews and more!

What’s the difference between Dealfront and Cognism?

The first thing to be aware of when comparing Cognism to Dealfront is that Leedfeeder and Echobot merged in June 2022 to become Dealfront. It’s important to know if you’ve used either platform before. If they weren’t well-suited to your business, Dealfront might not be the right solution for you.

Here's an overview of Dealfront features vs Cognism features :

Cognism
Dealfront
Best for
Cognism
Larger sales, marketing, RevOps and GTMOps teams looking to drive customer revenue growth in Europe.
Dealfront
GTM sales and marketing teams looking to improve targeting in Europe.
Coverage
Cognism
EMEA, NAM, and APAC coverage available on all packages.
Dealfront
DACH, UK, US, Benelux, Nordics, France (Access to entire European dataset only on most expensive plan.)
Pricing
Cognism
Unrestricted views/ individual and page-level exporting on all packages.*
Dealfront
Credit-based pricing.
Integrations
Cognism
Salesforce, HubSpot, MS Dynamics, Pipedrive, Salesloft, Outreach & Zapier.
Dealfront
Salesforce, HubSpot, MS Dynamics, Pipedrive & Zapier.
Compliance status
Cognism
GDPR & CCPA compliant, SOC 2 accreditations, TPS & DNC screening across 13 countries, B2B data only & notified database.
Dealfront
GDPR compliant & DNC screening (countries not specified.)
Browser extension
Cognism
Compatible with LinkedIn, Sales Navigator, Recruiter, Salesforce, HubSpot, Outreach, and company domains.
Dealfront
Connect Browser Extension works with integrated CRMs and company domains.
Intent data
Cognism
Bombora intent data (14k topics & 4m sources)
Dealfront
Buyer intent signals sourced from Leedfeeder (Based on website visitor data.)
Phone-verification/ research on-demand service
Cognism
Exclusive phone-verified Diamond Data mobiles & on-demand-verification service for emails and mobiles.
Dealfront
AI performs a mail server check and bounce detection to validate emails.

Alternatively, see other Cognism comparisons👇

Key features of Cognism vs Dealfront

Cognism

Cognism provides Europe’s leading B2B database of senior-level contacts. Precise targeting and consistently refreshed B2B data help businesses build strong pipelines and repeatably solidify revenue growth.

Sales, marketing, and RevOps / GTM Ops teams have access to a reliable global B2B database compliant with GDPR and CCPA data laws. Features include:

  • International data coverage: EMEA, NAM, APAC. 
  • Exclusive on-demand verified cell phone and email data set Diamond Data®.
  • A mobile phone number coverage leader in the US (2x more than other providers).
  • The most complete data in the EMEA.
  • Intent data powered by Bombora.
  • Unrestricted views and individual and page-level exporting.*
  • Advanced contextual data points and sales trigger alerts.
  • CRM and sales engagement integration tools are included in every package.
  • Find prospects using ChatGPT-style textual or voice prompts with Cognism AI Search.

*Subject to a generous fair usage policy

Dealfront

Dealfront has several key features to help sales and marketing teams win leads and close deals. These include: 

  • GDPR compliant data.
  • Filters and trigger events.
  • Website visitor tracking.
  • Targeted B2B advertising.
  • Buyer intent signals.
  • Data cleansing.

Why not get started with Cognism right away?

Here's 25 free leads for you!

Cognism vs Dealfront: Databases

Dealfront refers to its platform as ‘the Go-to-Market Platform for Europe.’ Its dataset emphasises having data from DACH, Benelux, Nordics and France. However, users can only access the entire European dataset on the most expensive plan. 

Cognism’s dataset has no regional restrictions and offers the most complete coverage in the EMEA. The tool has EU and US research teams, making it a great option for anyone looking to find highly-targeted global leads, including NAM and APAC.

Quality is of utmost importance to Cognism. With verified mobile numbers and emails, the most complete data in Europe and next-level mobile number coverage in the United States.

Cognism is the clear choice for revenue teams that use the phone as their primary means of communication with prospects.

Your next best customer - Mobile

Where do Cognism and Dealfront get their data?

According to the Dealfront Privacy Page, the tool collects personal information from the following sources:

  • By automated means such as cookies or similar technologies when you visit the Dealfront website or use Dealfront’s services.
  • When users create an account, complete a form, contact Dealfront directly or subscribe to its services.
  • Data users provide Dealfront about others in an organisation or data others have provided about users.

Regarding verification, Dealfront’s AI performs a mail server check and bounce detection to validate emails.

Cognism gathers data via its proprietary sources and fills in the gaps from third-party data providers, publicly available sources, manual research and strategic partnerships. 

Cognism ensures up-to-date and high-quality B2B data via machine learning processes that check millions of data points daily. A team of in-house researchers verifies the data, ensuring quality and compliance. This stringent verification process applies to Cognism’s entire database.

However, Cognism takes data verification to the next level through its exclusive data asset, Diamond Data®.

Diamond Data® comprises phone-verified mobile numbers that make it three times more likely that you’ll connect with your ideal customer. The team phone verifies mobile numbers and includes contacts specifically requested by customers leveraging the Diamonds-on-Demand® service—Dealfront does not provide a similar service. 

Diamond Data® allows sales teams to connect with 87% of prospecting lists. Companies are seeing a 54% increase in mobile coverage, and ROI is increasing due to 70% of outbound meetings booked from Cognism mobiles. 

Here’s an infographic detailing the difference between Cognism’s mobile numbers and standard mobile numbers👇

Diamond Data Landing Page graphic updated-19

* The study was conducted by an independent organisation calling 1,000 contacts’ mobiles

Thinking of switching from Dealfront?

Learn more about how Cognism helps you have more conversations with the key-decision makers you WANT to do business with. Book a call with a data expert. 

Dealfront versus Cognism: Compliance

Dealfront is GDPR compliant and ensures personal data is adequately protected when shared outside of the EU. They do not mention CCPA compliance or alignment on the website or privacy policy, and although they check records against DNC lists, it’s not stated exactly where. 

Cognism is GDPR and CCPA compliant and scrubs all mobile numbers against:

  • TPS/CTPS lists in the UK.
  • Do-Not-Call lists in the USA, Canada, Australia and European countries, including Germany, France, Spain, Ireland, Belgium, Croatia, Portugal, Sweden and more.

If a number is marked as TPS or DNC, it means that the user has opted out of receiving unsolicited phone calls by applying to the national do-not-call registry. 

Cognism allows admins to choose whether to hide or show contacts on DNC lists from reps. Meaning that its customers have complete confidence in the legality of its outreach.

The platform follows these compliance-based actions: 

  • A stringent B2B data verification process. 
  • Ensures all data is legally sourced and of the utmost quality.
  • Provides users with a notified database.

 Customers like Corporate Traveller praise Cognism for its commitment to compliance:

“Compliance is a major factor when considering how best to access prospect data, and choosing a partner that can combine GDPR conformity, great coverage of the UK market and deliver constantly updated qualified mobile numbers and contact details meant Cognism was the right choice for us.”

compliance image

Remember, choosing a provider serious about compliance isn’t only about ensuring you don’t incur a hefty fine but also that your teams can prospect confidently. 

Henderson Scott saw the effects of having quality, compliant data when they invested in Cognism: 

“Cognism is our comfort blanket when it comes to compliance.” 

“Whenever a prospect asks where we get their data from, we can confidently say that we’ve sourced their information from a reputable ISO 27001 and SOC Type II certification data company.” 

“With Cognism, you aren’t snowing yourself under with ICO complaints. I couldn’t recommend it enough.”

Dealfront vs Cognism: Usability & integrations 

Dealfront offers a nice interface, accurate analysis of website visitors, an easy-to-set-up integration with HubSpot and good onboarding.

Cognism customers speak highly of its interface, usability and support:

Zak-Heath-g2-review
Zak H.

“What I like about Cognism is its wider interoperability and integration with a huge amount of CRM systems, completely automating the dreaded task of pulling data from platform to CRM. Its data quality! Without a doubt, the best resource for quality data in the UK, particularly for mobile numbers.”

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Finn D.

“I want to focus on the two strongest areas where Cognism is the strongest. Firstly, its ability to get more accurate mobile phone numbers and the direct office numbers that any other tool on the market. Secondly, is its integration with both our CRM, Salesforce and Sales Enablement Platform, Outreach”

Posted on
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andrei g
Andrei G.

“The GDPR-compliant and accurate data Cognism provides for us really helps shorten our sales cycles and allows us to get B2B data at the click of a button for whoever we would like to contact.”

Posted on
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LeadIntelligence_Leader_Enterprise_Leader
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Quality data & 75% faster prospecting? 

Connect with the right decision-makers and speed up prospecting with Cognism’s AI search.

Comparing the pricing of Dealfront and Cognism**

Cognism pricing

Cognism’s pricing model was created to overcome the scarcity mindset, allowing teams to prospect into their target accounts without worrying about credits. Its seat plans best suit individual contributors who:

  • Don’t want to worry about credits and volume.
  • Do want to get the best possible data for their target accounts.

Cognism users get unrestricted views and page-level exporting*. This includes emails, mobile numbers, firmographic data, technologies, sales trigger events, etc. All European and US data is visible from the get-go, allowing users to make informed decisions when exporting data to their systems.

Marketing and RevOps teams that need Cognism for list building and enrichment workflows have access to packages that are suitable for bulk exporting as well.

Cognism grants all its users access to the following:

  • The Cognism web app.
  • The Cognism browser extension. 
  • All available integrations.

In addition to this, users can add intent data and Diamonds-on-Demand® to their package. 

Dealfront pricing

Dealfront offers tailored pricing and packages according to your needs. There is no publicly available package information on the site. 

However, according to Tekpon, basic Dealfront packages include:

  • Limited access to European companies.
  • Basic firmographics and limited details.
  • Visitor identification and tracking.
  • Basic list-building filters.
  • B2B data.
  • Integrations with CRMs and sales engagement tools.

Users can add seats and credits at an additional cost. Deep data, advanced search filters, AI-based targeting and Datacare, are part of higher-priced packages.

**Pricing information for Dealfront and Cognism is dependent on your company’s needs. For accurate pricing, please contact your preferred data provider.

FAQs about Dealfront vs Cognism

Dealfront includes buyer intent signals sourced via Leedfeeder. (Following the merger with Echobot to form Dealfront).

This means that the data is limited to website visitor data which has limitations compared to Bombora intent data.

Bombora aggregates data from 4 million domains, providing extensive coverage for a holistic market view. 

What’s more, Dealftont’s website visitor data might capture general interest but may not be as precise as Bombora’s sources. This is because website visitor information does not always equal buying intent.

Bombora’s intent data filters noise to precisely capture buying signals, enabling Cognism's sales team to prioritise prospects showing strong signals of readiness to buy.

Dealfront pricing is not publicly available; however, sources across the web mention Dealfront as using a credit-based pricing model. 

These pricing models restrict views and exports and foster scarcity mindsets, potentially leading to inefficient prospecting and disruptions when credits deplete.

The packages may also be confusing, as they allegedly limit regional data access and impose various restrictions based on subscription tiers.

In contrast, Cognism offers a transparent pricing model with unrestricted access, views and exports across our global database in all packages, eliminating confusion and ensuring teams have access to the data they need without constraints or limitations.

Cognism is the better choice for businesses looking for a sales intelligence platform that offers up-to-date, reliable data in an easy-to-use interface.

The quality of its verified mobiles and B2B emails are unmatched by Dealfront, as are its extensive features and excellent customer service. 

So, if you’re looking for the best tool to help you reach potential leads and target customers, Cognism is the clear winner.

Yes, Cognism is an excellent alternative when comparing Dealfront competitors. Cognism provides highly reliable and up-to-date contact information that helps sales and marketing teams find the information they need to make fewer calls, contact the most relevant people, and hit quota faster. 

Furthermore, Cognism has received overwhelmingly positive reviews from its users. In particular, many users praise its user-friendly interface, accurate data and excellent customer service.

Dealfront’s enrichment is limited to ‘Datacare,’ which is focused on bi-directional CRM sync.

Cognism provides direct Salesforce data enrichment with instant and scheduled options, ensuring consistently fresh and accurate data for enhanced prospect targeting and improved efficiency.

How B2B revenue teams use Cognism

Enough about Cognism vs. Dealfront. 

What do actual Cognism customers have to say about the tool?

30%
increase in conversion rates
50%
boost to to team productivity

“We did a split test between a well-established US competitor and Cognism for data quality in Europe. Side-by-side, we saw a really big difference between the two providers. Cognism had a 60% improvement in conversion rates”

Read the full case study
Paul Thomas
CEO @Lead Forensics
10%
new business meetings booked with Cognism data
15%
Increase in conversion rate

“Today we’re able to measure bad data trends over time. These trends show that Cognism is our most consistent provider of quality phone numbers without any degradation. It also shows that Cognism has very high coverage across all of our key segments.”

Read the full case study
Jonny Fianu
Global Head of Revenue Operations @ComplyAdvantage
$30m
in pipeline generated
400+
opportunities created

“Because of Cognism’s data accuracy and the amount and availability of data on the platform, we were able to access and identify the right people to speak to in that market. That then turned into a positive business conversation, which then turned into closed won revenue”

Read the full case study
Andrew Harkness
Head of Marketing @Huboo

Try Cognism, a Dealfront alternative

Cognism vs Dealfront - who to choose? 

Cognism is a Dealfront competitor with the most complete data in the EMEA and next-level mobile coverage in the US. Even better, it’s the only data provider actively phone-verifying mobile numbers, making it an excellent choice for global prospecting.

With Cognism, you get more:

✔️ More mobile numbers that go through to the right contacts. 

✔️ More confidence when prospecting.

✔️ More targeted leads.

✔️ And more incoming revenue.

Start making every month your best month. Book your demo today!