6sense Revenue AI is well-known as an account-based marketing platform. In 2021, the platform acquired Slintel to expand its offering to include B2B data.
But how does it compare to other data providers on the market?
Whether you’re looking to supplement your existing database, scale with intent data, or you’re after a global sales solution - this article will help you choose the best vendor for your business!
Scroll 👇 to see how 6sense compares to other sales tools, including features, pricing, and reviews.
The top 6sense alternatives on the market right now
1. Cognism
Cognism is sales intelligence software that helps sales and marketing teams identify key accounts, hit quota faster and build a successful pipeline. It offers an easy-to-use interface and accurate GDPR and CCPA-compliant B2B data.
Most sales reps spend 20% of their time researching prospects, and bad data causes them to waste another 30%. Cognism solves this with an extensive quality-driven database of mobile numbers in the US and the most complete data in EMEA.
How does Cognism compare to 6sense?
Cognism has been a trusted contact data provider for eight + years, resulting in robust sales intelligence experience and a strong partnership with Bombora that prioritises quality data over quantity. This ensures customers connect with the right customers instead of wasting precious time attempting to connect with a large database of incorrect numbers and emails.
And while 6sense is known for its intent technology that works in tandem with Bombora, Cognism offers 12 intent topics while 6sense only offers 10. What’s more, 6sense customers can only access the 100 additional topics included with Cognim if they are Bombora customers.
Other factors that set Cognism apart from 6sense are Cognism’s phone-verification/ research on-demand service, phone-verified mobile numbers and unrestricted views/ individual and page-level exporting*. 6sense uses a credit-based pricing system, which can lead to a scarcity mindset among sales teams.
Top features:
- Phone-verified mobile number accuracy.
- Exclusive on-demand verified mobile data set Diamond Data®.
- Unrestricted access to person and company-level data*.
- Intent data by Bombora.
- International coverage: EMEA, NAM, APAC.
- Easy platform setup.
- Integrations with CRMs and sales engagement tools.
- Focus on quality GDPR and CCPA-compliant data.
- Database checked and cleaned against global DNC lists.
- Fast and friendly support team.
What customers say:
“Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers.”
“The platform was also very swift. The SDRs would find a lead that visited our website, pull up Cognism, and instantly get the contact’s number. It was that quick.”
“Approximately 4,000 leads each month are enriched by our SDR team using Cognism’s database. On average, 70% of monthly meetings are booked over the phone, and every mobile number is pulled from Cognism.”
“We are steadily growing our pipeline, and that’s thanks to Cognism’s stellar database.” - Drift
Pricing:
Cognism offers packages for individual contributors with unrestricted views and page-level exporting*. While pricing is a key factor when shopping for a 6sense alternative, Cognism wants to consider your desired workflow and company goals before providing a proposal you’re comfortable with.
➡️For more information, check out the Cognism pricing page.
➡️You might also be interested in learning more about Cognism vs 6sense.
2. Bombora
(Source: G2)
If you want to cut out the middle man and only subscribe to an intent data provider, then Bombora is a good alternative to 6sense. Bombora’s buying intent database is built across a vast network of 5000+ B2B websites.
It’s powered by a co-op system, meaning data is not siphoned or scraped, and it remains up-to-date while built on consent. This ensures users remain compliant throughout their prospecting.
Top features:
- Easy to run and review reports.
- Good CRM integration.
- Excellent customer service.
Pricing:
Not available publically.
Cognism and Bombora have partnered to provide the best contact and intent data for targeted prospecting. Give Cognism a test run with 25 free leads 👇
3. ZoomInfo
(Source: softwareadvice.com)
ZoomInfo is a 6sense competitor providing access to real-time account and contact data. Its suite of business intelligence tools includes detailed company profile insights, including revenue, technology usage, number of employees, and more.
With that said certain features and credits to view data come at higher-priced packages.
Top features:
- Suite of tools and add-on packages.
- Chrome extension.
- Intent data.
Pricing:
You can request ZoomInfo pricing from its website.
ZoomInfo subscription packages follow individual pricing tiers for sales, marketing, and recruitment. Seats, credits, and supplementary tools affect cost.
💡See how sales intelligence tools like ZoomInfo and Cognism use intent data to identify accounts searching for a solution like yours.
“Our sales cycle is typically 6-8 months long. With Cognism, we saw ROI in 8 weeks from intent data and direct dials. One deal pays for a year’s Cognism subscription.”
4. Clearbit
(Source: G2)
6sense competitor Clearbit is a marketing-first data tool that offers data enrichment, email verification, and reverse IP lookup.
Like 6sense, it doesn’t offer a phone verification/research on-demand service for guaranteed accurate contacts. What’s more, its compliance status is unclear.
Top features:
- Option for a free account.
- Intent-based outreach.
- Domain and email enrichment.
Pricing:
Choose from Free, Business and Powered by Clearbit. Each package fits a specific goal, such as email enrichment or flexible plans for a go-to-market team with intent-based outreach and conversion targeting.
Precise Clearbit pricing information can be requested directly from the seller.
5. D&B Hoovers
(Source: G2)
D&B Hoovers™ is a 6sense competitor that uses sales data and analytics to help B2B businesses grow. The GDPR status is unclear, and like 6sense, it doesn’t provide a phone verification or research on-demand service.
Top features:
- Customisable lead list building.
- Risk management analytics.
- Intent data.
Pricing:
You’ll need to fill out a form on the D&B Hoovers™ website for pricing information.
6. Terminus Engagement Hub
(Source:terminus)
Terminus is a 6sense Revenue.AI competitor that helps B2B marketers create and execute targeted multi-channel campaigns. It allows users to identify and engage with high-value accounts across various channels, such as email, display advertising, and social media.
Top features:
- Campaign-specific reporting.
- Account identification and scoring.
- Intent data.
Pricing:
There is no pricing information on the website. You’ll need to fill in a form and book a demo to find out how the plans work and how much the Terminus Engagement Hub costs.
Say goodbye to bad data. Test Cognism’s data with 25 free leads to see what a difference in quality can make 👇
“Today we’re able to measure bad data trends over time. These trends show that Cognism is our most consistent provider of quality phone numbers without any degradation. It also shows that Cognism has very high coverage across all of our key segments.”
7. Demandbase
(Source: G2)
Next on the list of 6sense alternatives is Demandbase - an AI-driven sales intelligence platform that helps teams identify and qualify leads. It provides detailed insights into prospects’ business activities, including technologies, website visits, etc.
Top features:
- Account-based marketing.
- Account identification.
- Technographics.
- Intent data.
Pricing:
Demandbase has a variety of packages to choose from, including ABX, Advertising, Sales Intelligence and Data. Each offering is specific to a company goal, and add-ons can be purchased separately.
Precise pricing information for Demandbase must be requested from the data provider.
8. Apollo.io
(Source: g2)
The last 6sense Revenue AI alternative is Apollo.io. The tool helps teams uncover leads quickly and efficiently but may be unsuitable for dial-heavy users as it has a dual credit system that charges users once per mobile and once per email.
Top features:
- Free account option.
- Chrome extension.
- Automated persona lists.
- Call recordings.
Pricing:
Apollo.io sets its pricing per user per month, and you’ll need credits for access to data. You can choose between Free, Basic, Professional, and Custom packages.
You’ll find accurate Apollo pricing information on the website.
Tips for choosing a quality 6sense alternative
When looking at 6sense alternatives, consider if your favourite tool has all the features you need for successful sales.
Some sales tools cost more than others but offer better data coverage and features. Some are more affordable but might lack the features your business requires for success.
For example, phone-verified data (a feature 6sense doesn’t offer) helps you connect with more customers rather than reaching dead numbers over and over again.
Some solutions, like Cognism, offer an on-demand verification service that can help you connect with 87% of your list.
This might not be an essential part of prospecting for you. Instead, you might want a prospecting tool focused on a global database or unrestricted access to contact data.
Don’t forget to check out customer reviews and case studies to better understand how each platform works in the real world and how it compares to 6sense.
Which 6sense alternative is the best?
If you’re looking for a 6sense competitor, that gives you:
✔️ More mobile numbers that go through to the right contacts.
✔️ More confidence when prospecting.
✔️ More targeted leads.
✔️ And more incoming revenue.
Then Cognism is the best alternative to 6sense. Click 👇 to book your demo today!
