“Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers”
Michael Iannuzzi
Director of Marketing & Sales Development @Drift
Director of Marketing & Sales Development @Drift
80%
data accuracy
“Cognism’s Diamond Data is a game-changer because it eradicates the common stumbling block of calling false numbers. On average, 80% of these mobiles are always correct.”
Pierre Bourguignon
SDR Manager @Cloudreach
SDR Manager @Cloudreach
$4.9 million
pipeline from one rep
“ZoomInfo and Apollo were used by all global sales teams. While these vendors were valuable in North America, it became apparent that we needed an EMEA market leader for prospecting in this region.”
Beatriz Bastos
Business Development Representative @Promon
Business Development Representative @Promon
33%
new business meetings booked in Southern Europe
“We trialled Apollo, which didn’t produce adequate results. We evaluated ZoomInfo but found the data to be too US-centric, which is why we went with Cognism”
Marc Parsons
SDR Manager @OneUp Sales
SDR Manager @OneUp Sales
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60%
closed deals with Cognism’s mobile numbers
“We reviewed Cognism and tools like Lusha, Seamless.AI and ZoomInfo.” “I think from the outside, these tools look very advanced and fancy. They claim to be a 5-in-1 solution, or they can do anything we want to do.” “But we had a trial for one and discovered that the database was not very up to date. Compared to Cognism, it’s very old. The European database is not as strong as Cognism.” “In terms of pricing, they were very expensive, and everything is an ‘add-on’, so the packages alone are very limited. For example, you’d have to spend double the amount to get something as simple as a new filter.”
Michael Wong
Head of Marketing @Plandek
Head of Marketing @Plandek
85%
improvement in data quality and enrichment
“We used ZoomInfo and LeadIQ across all of our sales teams. However, finding correct mobile numbers in these databases was like finding a needle in a haystack. Cognism defeated all the other lead generation providers by a huge amount. Its database had an 80% accuracy rate and the highest coverage of mobile numbers.”
Michael Iannuzzi
Director of Marketing & Sales Development @Drift
Director of Marketing & Sales Development @Drift
80%
data accuracy
“Our exact pipeline from Cognism’s data is $125k.” “A great example of the accuracy of Cognism’s data is a $50k deal we won. I simply rang the prospect, booked a demo and now they are a client.”
$125K
of pipeline from Cognism data