12 of the Best LeadGenius Competitors and Alternatives
LeadGenius Competitors on this page:
LeadGenius is an intelligent data service vendor that helps B2B sales and marketing teams uncover hard-to-find B2B data.
But does it have all the features your business needs to build a successful pipeline?
This article compares the best LeadGenius competitors on the market so you can make an informed decision when choosing your next B2B data provider.
Scroll 👇 to compare twelve alternatives to LeadGenius, including features, pricing, and reviews.
The top LeadGenius competitors on the market right now
1. Cognism
Cognism is an AI-powered sales intelligence solution that helps sales and marketing teams identify key accounts and build a successful pipeline. It offers accurate and compliant B2B data and beats the scarcity mindset with unrestricted data views.
Most sales reps spend 20% of their time researching prospects, and bad data causes them to waste another 30%. Cognism solves this with an extensive quality-driven database of mobile numbers in the US and the most complete data in EMEA.
See how Cognism works - take an interactive tour 👇
How is Cognism different to LeadGenius?
Even though LeadGenius has a global dataset from LATAM, APAC, EMEA, AMER and ANZ, Cognism boasts one of the largest databases of mobile numbers in the US and the most complete data in EMEA.
Cognism has a fantastic global database that is checked and cleaned against global DNC lists.
What’s more, it includes intent data, which LeadGenius does not.
➡️ Find out more about how Cognism vs LeadGenius compare.
Other features you get with Cognism are:
Top features:
- Sales Companion (Web App): Access a vast database of contacts, companies, and buying signals.
- Sales Companion (Browser Extension): Access company and contact details on LinkedIn and other platforms.
- Diamond Data®: Phone-verified mobile numbers for B2B contacts.
- Intent data by Bombora: Identify companies researching topics relevant to your business.
- Cognism AI Search: Find prospects with ChatGPT-style text or voice prompts.
- Cognism Enrich: Instant and scheduled CRM enrichment and on-demand CSV enrichment.
- Seamless integrations with CRMs and sales and marketing tools.
- International coverage: EMEA, NAM, APAC.
- Fully GDPR and CCPA-compliant data.
- Database checked and cleaned against global DNC lists.
- Fast and friendly support team.
- Unrestricted access to person and company-level data (subject to fair use policy).
What customers say:

Sales Operations Analyst @Slalom
.png?width=1000&height=267&name=Slalom-logo-(white).png)
Pricing:
Choose a package to suit your needs:
- Grow, which offers essential contact and company data for prospecting.
- Elevate, which combines Cognism’s high-quality data with advanced intelligence and actionable signals.
Both packages include:
- Contact and company data, including phone-verified Diamond Data® contacts.
- Target market analytics.
- Integrations with leading CRMs and engagement tools.
- No hidden platform fees: You only pay for licenses and add-ons.
- Onboarding and training: We ensure a smooth and successful start.
- Exceptional customer support: Get fast answers via live chat (20-second average response time) from our highly-rated support team (99% satisfaction score).
2. Breeze Intelligence (formerly Clearbit)
(Source: G2)
Breeze Intelligence (formerly Clearbit before HubSpot acquired it) is a marketing-first data tool that offers data enrichment, email verification, and reverse IP lookup.
The tool does not offer data verification for guaranteed accurate contacts, and its compliance status is unclear.
Top features:
- Option for a free account.
- Intent-based outreach.
- Chrome extension.
- Domain and email enrichment.
Pricing:
Clearbit’s pricing is no longer listed online. HubSpot acquired the tool, so you’ll have to contact them for a quote.
3. UpLead
(Source: UpLead)
Another alternative to LeadGenius is UpLead - a B2B prospecting platform where you can discover B2B contact data. Contacts are filtered by job title, location, company size, and industry.
Like LeadGenius, Uplead is CCPA compliant. When it comes to UpLead packages, only one user can log in at a time on lower pricing tiers.
Top features:
- Data enrichment.
- Technographics.
- Intent data.
- Chrome Extension.
Pricing:
Uplead provides annual single-user pricing tiers, including Essential and Plus, and a multi-user package called Professional.
Request precise pricing information for Uplead directly from its website.
4. RocketReach
(Source: g2)
RocketReach is a sales intelligence platform similar to LeadGenius, providing access to a database of emails and direct dials.
Integrations and the type of data you get are based on the package you choose, and the tool does not offer a phone verification service.
Top features:
- Simplified billing and invoicing.
- Salesforce & Zapier integrations.
- Technographics.
- Tools to manage team usage.
Pricing:
Choose from Essentials (email only), Pro and Ultimate.
Request up-to-date pricing information direct from RocketReach.
5. ZoomInfo
(Source: softwareadvice.com)
ZoomInfo is a LeadGenius competitor that provides real-time access to account and contact data. Its suite of business intelligence tools includes detailed company profile insights, including revenue, technology usage, number of employees, and more.
Certain features and credits to view data come at higher-priced packages. Moreover, while they have many features, phone verification or a research on-demand service is not an option.
Top features:
- Suite of tools and add-on packages.
- Chrome extension.
- Intent data.
Pricing:
You can request ZoomInfo pricing from its website. ZoomInfo’s packages follow individual pricing tiers for sales, marketing, and recruitment. Seats, credits and supplementary tools play a factor in cost.
See how sales intelligence tools like ZoomInfo and Cognism use ➡️ intent data to identify accounts searching for a solution like yours.

Head of Cloud Sales @Ultima
6. Lead411
(Source: Lead411)
B2B data platform and LeadGenius competitor Lead411 provide verified contact and account information for lead generation.
When comparing this tool to LeadGenius, it may get expensive due to the need to buy credits on plans other than its custom Unlimited package.
Top features:
- Real-time alerts.
- Chrome extension.
- Customisable filters.
- Segmentation.
Pricing:
Lead411 has monthly and annual plans - Basic, Pro and Enterprise. You’ll find up-to-date pricing on its website.
7. SalesIntel
(Source: SalesIntel)
SalesIntel is a LeadGenius competitor that helps sales and marketing teams find the contact information of key decision-makers in B2B.
It’s unclear whether SalesIntel complies with all data protection laws. It outlines in its Privacy Policy that “as a data controller, SalesIntel is compliant with all such regulations, most prominently CAN-SPAM, which addresses electronic mail standards and opt-out clauses.”
Top features:
- Website visitor tracking.
- Technographic, firmographic and advanced company search.
- Intent data.
Pricing:
SalesIntel offers unlimited data for one fixed price. Enter your work email on its website to get a quote.
8. Kaspr
(Source: Kaspr)
Kaspr is another good alternative to LeadGenius. You can use this tool to access emails with unlimited email credits*, phone numbers, and the relevant data you need to convert leads into long-lasting partnerships.
Top features:
- Accurate, real-time contact data.
- LinkedIn integration.
- GDPR and CCPA-aligned.
- Chrome extension.
Pricing:
You’ll find up-to-date Kaspr pricing on its website. Package options include Free, Starter, Business, and Enterprise.
9. Apollo.io
(Source: g2)
Apollo.io is a LeadGenius alternative that helps teams uncover leads quickly. It may be unsuitable for dial-heavy users as the tool has a dual credit system whereby users are charged once per mobile and once per email.
Top features:
- Free account option.
- Chrome extension.
- Automated persona lists.
- Call recordings.
Pricing:
Apollo.io pricing is set per user per month, and you’ll need credits for access to data. You can choose between Free, Basic, Professional, and Organization packages.
You’ll find accurate Apollo pricing information on its website.
10. Lusha
(Source: Lusha)
Lusha is a LeadGenius alternative that helps teams find contact information for prospects. Its analytics capabilities simplify identifying leads and measuring performance.
You may have to pay more for a package with the features your business requires. For example, there is no prospecting list export on Lusha’s free plan, and integration with certain CRMs requires a higher-tier plan.
Top features:
- Free option available.
- Contact exports on paid plans.
- Intent data.
Pricing:
Lusha packages include Free, Pro, Premium and Scale. Pricing is based on credits per user.
You can find up-to-date pricing information on the Lusha website.
Why is intent data so important when choosing a LeadGenius competitor?

Head of Cloud Sales @Ultima

11. LeadIQ
(Source: LeadIQ)
Another LeadGenius competitor is LeadIQ - a lead generation platform simplifying prospecting activities with automation. While it integrates with all major CRM platforms like Salesforce but may not be suitable for marketing or RevOps as it’s built and marketed for SaaS sales.
While integrations are good, LeadIQ’s compliance with applicable data protection laws is unclear, as they state that it is the responsibility of the users to ensure all data is GDPR compliant.
Top features:
- Sales trigger tracking.
- File enrichment on higher-tier plans.
- Personalised sales messages.
- Outreach sequence sync.
Pricing:
LeadIQ has a free version and individual pricing plans, including Essential, Pro and Enterprise.
For accurate pricing information, request it directly from LeadIQ’s website.
12. D&B Hoovers
(Source: G2)
D&B Hoovers™ is a LeadGenius competitor that uses sales data and analytics to help B2B businesses grow. While its GDPR status is unclear, this tool does offer intent data.
However, please note that it doesn’t provide a phone verification or research on-demand service either.
Top features:
- Easy to use.
- Customisable lead list building.
- Risk management analytics.
- Intent data.
Pricing:
You’ll need to fill out a form on the D&B Hoovers™ website for pricing information.
Tips for choosing a quality LeadGenius competitor
When looking at LeadGenius alternatives, consider if your favourite tool has all the important features you need for successful sales.
It’s also a good idea to compare pricing.
Some sales tools cost more than others but offer better data coverage and features, while some are more affordable but might lack the product your business requires for success.
For example, intent data (a feature LeadGenius doesn’t offer) helps teams discover customers searching for a service or product like yours and are ready to enter the sales funnel.
This might not be an important part of prospecting for you. Instead, you might want a prospecting tool focused on accurate mobile numbers or contact data that’s GDPR compliant.
You might also discover that some solutions, like Cognism, have unrestricted access* to data on all plans, while tools like LeadGenius have credit limits.
Don’t forget to check out customer reviews and case studies to better understand how each platform works in the real world and how it compares to LeadGenius.
Which LeadGenius competitor is the best?
If you’re looking for a LeadGenius competitor that gives you:
- AI-powered insights tailored for every user.
- More mobile numbers that go through to the right contacts.
- More confidence when prospecting.
- More targeted leads.
- And more incoming revenue.
Then Cognism is the best alternative to LeadGenius. Click 👇 to book your demo today!