Building a successful B2B sales strategy hinges on one key element: the quality of your leads.
A well-curated B2B leads database is more than just a list of names and contact details - it’s a powerful tool that can drive your business growth, helping you target the right prospects with precision and confidence.
With so many options available, choosing the right database can feel overwhelming. That’s where this guide comes in.
In this article, we’ll walk you through some of the most popular and trusted B2B leads databases on the market. You’ll discover their unique features, understand their pricing models, and learn the critical factors to consider when selecting the best database for your business.
1. Cognism
Cognism’s global B2B leads database is GDPR and CCPA-compliant. Use Cognism Prospector to build a targeted account and lead list in Europe, NAM and APAC.
Cognism’s contact database has an extensive mobile numbers database that undergoes an extra layer of phone verification. This results in an 87% accuracy rate and an increased speed to connect.
Cognism Enrich functionality allows you to enrich your historical CRM data and instantly enhance new data entering your systems.
Cognism integrates with enterprise software like Salesforce, Outreach, and HubSpot, helping you streamline your sales process.
Book a demo with our sales team, or take a self-guided tour of Cognism Prospector 👇
Top features:
- 2x more mobiles than other providers.
- Phone verified mobile numbers.
- CCPA & GDPR compliance.
- Real-time email verification.
- Global markets coverage with the best EMEA dataset.
- Seamless integrations with CRMs, Salesforce, Hubspot, Salesloft, Outreach, etc.
- Instant, scheduled, and list enrichment functionality.
- Valuable insights into ready-to-buy prospects with sales trigger events and intent data powered by Bombora.
- Cognism Chrome extension that works with LinkedIn, Sales Navigator, and directly on corporate websites, etc.
Pricing:
- Full access to quality data without extra charges in all packages.
- Unrestricted views and individual & page-level exporting (up to 25 records at a time)*.
- Licences priced per user are suitable for individual prospecting and operational workflows, allowing for building and exporting large lists.
*Subject to fair use
2. Kaspr
Kaspr is a B2B leads database that lets you find contact information in one click. It’s particularly popular among sales teams for its ease of use and the quality of its contact data.
With Kaspr’s LinkedIn Extension, you can retrieve GDPR and CCPA-aligned phone numbers and emails. Multiple integrations allow you to enrich the data in the dashboard and send it directly to your CRM.
Kaspr is ideal for small teams or individual contributors.
Top features:
- Database with over 500M phone numbers and email addresses.
- Instant access to prospect contact details.
- Accurate, real-time contact data.
- B2B list enrichment with LinkedIn data.
- Qualified leads organisation within the platform.
- GDPR and CCPA-aligned.
- Integrations with HubSpot, Pipedrive, Lemlist, Salesforce, and more.
Pricing:
Kaspr’s affordable pricing plans start at $49 per user per month. A free version is available with 5 phone credits, 5 direct email credits and 50 export credits.
💡 Find out more about the differences between Kaspr and Cognism.
3. ZoomInfo
ZoomInfo is a B2B leads database that provides access to real-time account and contact data.
Its suite of business intelligence tools includes detailed company profile insights, including revenue, technology usage, number of employees, and more. This makes it easier to connect with potential leads, with intent signals giving you an idea of who’s buying right now.
Top features:
- Access to millions of contact records, including emails, phone numbers, and direct dials.
- Advanced search options.
- Technographic data.
- Intent data.
- Seamless integration with leading CRM systems.
Pricing:
ZoomInfo provides custom plans and packages - contact them for a quote.
💡 Check out a list of ZoomInfo alternatives and competitors.
4. Lusha
Lusha is a user-friendly B2B contact database known for providing accurate contact information with minimal effort.
It’s famous for its Browser extension, which allows users to find contact details on the go. Lusha is ideal for sales and recruitment professionals looking for straightforward access to B2B contact data.
Top features:
- 81% data accuracy rate.
- Easy prospecting platform with standard filters.
- ICP lists export and management options.
- Credits management and analytics.
- Buyer intelligence.
- Integrates with popular CRMs (Hubspot, Zoho, Pipedrive, Bullhorn).
Pricing:
Packages include Free, Pro, Premium, and Scale. Lusha’s pricing is available on its website.
5. Lead411
Lead411 is a B2B database provider that offers direct phone numbers and emails, as well as trigger notifications.
Users can easily search for their Ideal Customer Profile (ICP) based on industry, location, company size, revenue, and other criteria.
The platform also offers robust email marketing capabilities.
Top features:
- Intent data.
- Advanced filters in the platform.
- Automated email engagement.
- Contact enrichment features.
- Lead scores for the fastest-growing companies.
Pricing:
Lead411 offers monthly and annual plans: Basic, Enterprise, and Pro. Check its website for up-to-date pricing information.
💡 Check out a list of Lead411 alternatives and competitors.
6. UpLead
UpLead provides access to a high-quality contact database. Through its web app, you can search for contacts, build lists, and apply advanced search filters. You can also find intent data, email addresses, phone numbers, and related contacts.
Additionally, the Chrome Extension offers technographic data, enabling you to see the technology stack used by your target accounts just by visiting their websites.
Top features:
- Over 155M+ leads.
- Technographics and intent data.
- Automated workflows.
- Split tests and sales analytics.
- Job change alerts.
- Export leads to GoogCSV file.
Pricing:
UpLead offers a free trial, with paid plans starting at $99 per month. Custom pricing is available for larger teams or enterprise needs.
💡 Check out a list of UpLead alternatives and competitors.
7. Seamless.AI
Another B2B leads database to consider is Seamless.AI. It uses Artificial Intelligence to find prospects’ details on the web, verify emails, and dial prospects in real-time.
It’s a tool for building scaled lead lists for sales, marketing, and recruitment. Credits restrict access to contact data, and intent data is only available on higher-tier plans.
Top features:
- Real-time search engine
- Buyer intent data and job change functions.
- Chrome extension.
- Data enrichment add-on.
Pricing:
Seamless.AI packages include Free, Basic, Pro, and Enterprise. The pricing depends on the credits and the number of user seats required for each plan.
💡 Check out a list of Seamless alternatives and competitors.
8. Clearbit
Clearbit is a B2B sales lead database and activation platform. It’s best known for dynamically enriching data in customer forms and providing insights about user engagement.
It reveals target companies behind anonymous website visits and triggers actions like sales alerts. HubSpot signed a deal to acquire Clearbit in 2023.
Top features:
- Sales alerts and triggered workflows based on visitor site activity.
- Data enrichment to keep your data accurate in real-time.
- Intent data from companies visiting your website.
- 100+ firmographic, demographic, and technographic attributes.
Pricing:
Clearbit offers customised pricing based on your usage and integration needs. Contact their sales team for a detailed quote.
💡 Check out a list of Clearbit alternatives and competitors.
9. Apollo
Apollo is a sales engagement and B2B leads database platform offering a comprehensive tools suite for sales teams.
It includes a vast database of contacts, sales automation features, and robust analytics. Apollo helps sales teams streamline their workflows and close deals faster.
Top features:
- A B2B database of 260M contacts and 60M companies.
- The ability to automate outbound outreach.
- A simple set-up and easy-to-use interface.
- AI-powered workflows.
Pricing:
Apollo offers a free plan with limited features, with paid plans starting at $49 per month. Enterprise pricing is also available for larger teams.
10. Clay
Clay is a unique B2B contact database that combines data scraping with automation to create highly customised lead lists.
It’s useful for teams looking to build tailored prospect lists based on specific criteria. Sales engagement platforms like Outreach, Salesloft and Smartlead integrate with Clay so you can send your outreach straight after finding the right prospect.
Top features:
- Waterfall data enrichment from 75+ providers.
- List building.
- CRM enrichment.
- AI email writer and templates.
Pricing:
Clay offers pricing that starts at $134 per month for 24K credits a year. As you increase your spending, you’ll gain access to more features. For instance, email tools and unlimited users become available starting from the Explorer plan.
11. RocketReach
The next B2B leads database on this list is RocketReach. This provider lets salespeople access real-time personal and professional emails, phone numbers, and social media profiles.
The package you choose determines the integrations and data type you receive. RocketReach doesn’t include a phone verification service.
Top features:
- Accurate database of email addresses and phone numbers.
- Access to over 60M companies.
- Advanced search and bulk lookups.
- Browser extension.
- Email analytics to fine-tune conversations and track performance.
Pricing:
Starts from $39 per user per month for emails only. To get detailed pricing information, visit the RocketReach website.
12. SalesIntel
SalesIntel is a sales intelligence tool that provides accurate and verified contact information. This includes emails and phone numbers, as well as technographic, firmographic, and intent data with over 12,000 intent topics.
In addition to its extensive database, SalesIntel offers research on demand that delivers tailored industry data to clients upon request.
Top features:
- Data segmentation and filtering.
- Website visitor tracking.
- News alerts by email for your target accounts.
- Chrome Extension works across LinkedIn and company websites.
Pricing:
The starting price is $69 per user per month with 100 data export credits.
💡 Check out a list of SalesIntel alternatives and competitors.
13. LeadIQ
With LeadIQ, users can easily access essential lead data such as names, job titles, email addresses, phone numbers, and social media profiles. The platform also offers data enrichment services to add additional information to existing leads.
Their Chrome Extension works with LinkedIn Sales Navigator to get prospect data, add contacts to a sequence and update other systems like your CRM.
Top features:
- Chrome Extension that works on Sales Navigator.
- Data enrichment.
- Sales triggers for tracking when accounts want to buy.
- Compose personalised cold outreach messages.
Pricing:
LeadIQ offers a free plan with limited features, and paid plans start at $36 per month when billed annually. They also offer custom pricing for larger teams.
💡 Check out a list of LeadIQ alternatives and competitors.
14. LeadFuze
LeadFuze is a B2B leads database that helps businesses find and connect with potential customers. It’s ideal for sales, marketing, and recruitment, as it allows users to find leads from a database of over 500 million business profiles.
It integrates with LinkedIn Sales Navigator to enhance the sales prospecting process. LeadFuze also offers AI-powered lead scoring to prioritise the best leads.
Top features:
- Automated lead generation and contact info discovery.
- Integration with LinkedIn Sales Navigator.
- AI-powered lead scoring.
Pricing:
The paid packages start from $147 per month, with 500 monthly lead credits. They also offer a free trial.
15. Adapt
Adapt is another B2B leads database provider. Its Chrome Extension works not only on LinkedIn but also on any company website.
With it, you can easily access contact and company details such as location, revenue, and company count. However, this tool does not include intent data, and its GDPR compliance status is unclear.
Top features:
- LinkedIn Chrome Extension for finding business emails.
- Data enrichment.
- CRM integration.
- B2B data sourcing and email list creation.
- Easy export leads to your CRM for streamlined prospecting.
Pricing:
Fill out a form on the Adapt website to request pricing information.
16. Hunter.io
Hunter.io is an email and domain finder that lists publicly available email addresses and automates email campaigns.
Its email-finding Extensions work on Firefox, Edge, and Chrome. The platform does not offer direct dials or intent data.
Top features:
- Email searches and verifications.
- Domain search.
- CSV exports.
- Cold email scheduling and tracking.
Pricing:
Hunter.io offers a free plan with limited searches, with paid plans starting at $49 per month. Custom pricing is available for larger teams.
💡 Check out a list of Hunter alternatives and competitors.
17. DiscoverOrg
DiscoverOrg is a sales intelligence platform and a ZoomInfo company. Its community-verified and GDPR-aligned database allows businesses to connect with executives.
Using it, you can manage and enrich lead data, find prospects, and define your ICP. You can also set alerts for trigger events like a lead getting a promotion or changing companies.
Top features:
- Website visitor tracking.
- Intent data sourced from devices across the United States.
- Department-level org charts.
Pricing:
DiscoverOrg has multiple plans at different price points. You must submit a form to get a quote.
How to choose the best B2B leads database?
Choosing the best B2B leads database for your business can be a complex decision, as there are many factors to consider and a wide range of tools to choose from.
Here are some key factors you should consider:
- Data accuracy. Ensure the database provides accurate and up-to-date information to avoid wasted efforts.
- Coverage. Look for a database that offers comprehensive coverage of your target industries and regions.
- Compliance. To protect your business from legal risks, verify that the database adheres to data protection regulations like GDPR.
- Integration. Ensure the database integrates with your existing CRM and other sales tools for a seamless workflow.
- User-friendly interface. Consider ease of use and whether the platform’s interface is intuitive for your team.
- Support. Look for a provider that offers reliable customer support to assist with any issues or questions.
What is the best B2B leads database?
After exploring the various options, it’s clear that Cognism stands out as the best B2B leads database.
So before you consider any other sales software, invest in Cognism.
The tool that offers you:
- Mobile phone numbers that are verified and factually correct.
- Bigger focus on quality B2B leads.
- Unlimited access to data.
- Simple, intuitive interface and reliable tech.
- GDPR and CCPA-compliant data.
- A fast and friendly support team who can assist you in real-time.
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